Advertising paving slabs. A ready-made example of a business plan for the manufacture of paving slabs

Organization of the production workshop paving slabs by vibrocasting technology: production of outdoor floor tiles, curbs, gutters, as well as provision of services (both intermediary and direct) for laying.

 

Russian roads, as before, remain one of the sore topics, and the matter concerns both the carriageway and pedestrian zones. The first problem in this aspect is of little interest to us, but the second option can be quite interesting in terms of the prospects for developing your business. The fact is that asphalt, most of which was laid back in Soviet times, has long been in need of replacement. In many large cities, starting with the capital, this process has been going on for a long time, and others are next in line. settlements. In recent years, paving slabs have served as an alternative to the old coating. Its production will be discussed.

Of course, it would be naive to assume that chic municipal contracts will go to a novice businessman, but after all, Moscow was not built right away. On the contrary, the participation of large producers in the fulfillment of bulk orders gives small owners a chance. Since the laying of paving slabs is a seasonal event, in the spring-autumn period, under favorable circumstances, you can find a sufficient number of customers by completing small orders in the private sector. In addition, the owners of small shops, open cafes and other small businesses are more willing to order from the same modest entrepreneurs as themselves. Therefore, the likelihood that you will be left without orders is very small.

Related business areas for the production of paving stones

— What types of activities will most likely have to be engaged in besides the production of paving slabs?

When planning your own business for the production of paving slabs, it is necessary to take into account the multi-vector nature of this type entrepreneurial activity. All other areas are also associated with construction work, they can be considered interdependent. Among the most likely occupations are:

Provision of services for laying paving slabs.

You can hire a team or do it yourself with your employees, it all depends on the volume of incoming orders at the initial stage. It should be noted that it is not worth abandoning the development of this direction in no case.

  • First, you will simply lose profit.
  • Secondly, downtime is possible, which are associated with technological features production of paving stones, and in order not to incur losses because of them, it is necessary to insure.
  • Thirdly, customers of small volumes of products prefer to deal with those who provide a full range of services.

Production of related products

The technological base and the available equipment make it possible to establish not only the production of paving slabs, but also curbs, gutters, facing stone and fences. All these products are in demand in construction. Considering that the improvement of adjacent territories in the private sector has been in full swing in recent years, then you can make very good money on this. As in the case of laying paving stones, it is not bad to do not only the manufacture of the above listed products, but also the cladding of building facades, as well as the installation of eurofences.

Ways to promote products

What steps to take to study the market?

All the bright prospects described can remain in dreams if a little marketing research is not carried out. Yes, even for such a small business they are necessary, since the size of your investments and the guarantee that they will not be in vain depend, first of all, on their results.

This event is nothing extremely complicated, but spend time on study of potential demand and the calculation of the market capacity will have to. You do not need to hire anyone for these purposes, as well as pay for an abstruse analysis of the construction market. It is enough to independently study the information on the volume of sales and production of paving slabs in your region in order to understand whether it makes sense to do this, and what should be the start.

How to properly search for clients at the initial stage?

Successful customer search at the initial stage, it can be considered no less important component than having your own start-up capital. Perhaps the first point is even more important than the second. The specifics of this type of business is such that in order to attract customers, there may be most efficient and effective simple ways .

Posting advertisements in public places

modest announcements with a proposal for the production and installation of paving slabs can provide you big amount customers than expensive advertising. Naturally, the place where you leave them plays a huge role. Much more valuable in this sense are crowded places of people living in the private sector: shops, bus stops, railway stations in summer cottages and suburban villages. Most likely, it is there that your first clients will be found, even if the initial volumes are small, but, as they say: from the world down the line ...

Free advertising on bulletin boards on the Internet

At the same time, one should not ignore modern ways informing the people in your area about the services you provide. For changing weekly papers with announcements, come advertising and information sites. By resorting to their help, you can reach a large audience, and, which is very important, provide maximum information about your company.

Examples of online ads sale and production of paving slabs:

Importantly, Internet technologies allow people who have seen your proposal to get acquainted not only with the text content, but also view photographs of previously completed work. Such visualization does its job, because the saying is better to see once than hear a hundred times appeared for a reason - such is the psychology of consumers. It will be great if your pictures the best works reinforce a good "catchy" text.

Booklets with examples of work

It also does not hurt to order a batch of printed products. Booklets they won’t ruin you, a batch of 3000 pieces will cost about 4000-5000 rubles. Even if 3 people contact you, the cost of printing and distributing them will more than pay off.

Examples of booklets with paving slabs for clients

True, you need to be able to present yourself in a favorable light and convince the reader to call you. In this case, you can use reasonable fears about the relatively short life of the tile. After all, each of us has repeatedly seen crumbling paving stones, all customers are afraid that the same thing will happen to their coating.

Such fears can be used to your advantage. In fact, a considerable percentage of paving slabs become unusable not because of poor quality, but due to improper care. Provide people with comprehensive information about this problem in your booklets and offer your firm's help to solve it. This move will help you increase the number of orders.

Technology

— At the initial stage of business to Which tile production technology to choose and why?

Clinker tiles

There are several basic technologies according to which tiles are produced. The highest quality and most expensive is clinker pavers, which is made by firing high-quality clay. Despite all the excellent quality characteristics, the demand for it is limited due to the high price, which is dictated by the high cost of production of this type of product.

Appearance of clinker paving stones

In addition, there may be difficulties with the uninterrupted supply of raw materials. Moreover, there is psychological factor: not every client is ready to overpay even for a very high-quality and durable coating, preferring a more modest option. Such a mental peculiarity of fellow citizens is caused by uncertainty about tomorrow, too few people are ready to invest in long-term projects, and this applies to both business and any other projects.

Based on the above, there are three main reasons why a novice entrepreneur with limited start-up capital do not immediately start mastering the production of clinker raw materials :

  1. Expensive equipment and raw materials.
  2. The need to obtain additional permits for firing products in furnaces.
  3. A limited number of customers - even if someone decides to purchase clinker paving stones, he is unlikely to trust a manufacturer without a name and reputation.

Paving slabs can also be produced by:

  • vibrocasting with the addition of plasticizing and pigmenting additives (more about the technology for the production of paving slabs by vibrocasting);
  • Vibrocompression hard cement-sand mixtures with low water content.

The appearance of paving slabs made using vibrate technology

These methods make it possible to arrange the production of small and medium batches of concrete tiles with low porosity. Although this product is inferior in terms of its aesthetic and quality characteristics to clinker paving stones, it is quite in demand in the construction market.

Should not be considered a low-grade product not meeting operating standards. If you follow the technologies at each stage of the production cycle, you will be able to provide customers with paving slabs and related products at an affordable price, the service life of which is at least 25 years. This ratio of price, quality and durability suits most customers, so small businesses choose these technologies. Moreover, in the overwhelming majority of cases, preference is given to the casting method, since it is believed that it allows you to achieve more High Quality tiles with least cost.

Requirements for the premises

What are the factors involved in choosing a suitable production facility?

Temperature regime

This process is based on the gradual solidification of a porous cement-sand mixture with special additives. First, this happens in molding containers, and then the paving stones and other products reach the condition on pallets. It should be taken into account that temperature in the workshop for the production of tiles should not fall below +15 °C, therefore the room must be heated. Despite the seasonal nature of the work at the initial stage, you must consider the prospects for development and expansion of the business when the necessary supplies are prepared in winter for intensive work on laying tiles and facing building facades in the spring and autumn.

Production area

Room area should be at least 60 square meters, and this is just necessary minimum The more spacious the workshop, the better. But still, when choosing, first of all, profitability should be taken into account. If you are going to rent a room, then paying for the rent and heating of empty space in the hope of further development is not advisable. You need to be fully confident in the rapid and significant growth in orders. In all other cases, it is recommended to manage with the necessary minimum of space that is necessary for the manufacture, drying, and storage finished products and raw materials.

Communications

Since this production is based on vibrocasting technology, it is required continuous supply of a large amount of water. Therefore, the presence of communications capable of providing it to your workshop in the required volumes is prerequisite. It is also necessary three-phase power supply. The factor of manual loading and unloading of raw materials and finished products should be taken into account. Many start their business this way, so you need to try to find such a room so that this process is as easy as possible.

Equipment

In order to start the manufacture of paving slabs, some too complicated equipment is not required. Equipment for the production of paving slabs. Moreover, you can either make almost everything you need yourself or order from local kulibins. This feature makes this business even more attractive and cost-effective. The scale of such savings in comparison with factory products can be understood by analyzing the list of all fixtures:

Two concrete mixers - 17000-20000 rubles
Forms for pouring tiles. There are three types of material from which they are made: polyurethane, PVC (plastic) and rubber. Rubber is the most durable. It withstands about 500 cycles, while plastic - 250, and polyurethane - about 100. The cost of molds for one square meter starts from 250-300 rubles.
Forms for curbs and gutters - from 150 rubles per square meter
Packaging equipment: a combined device for tensioning the tape and clamping staples, PP or metal tape, stretch film - from 3000 rubles without the cost of strapping and packaging material.
Rokla hydraulic - from 7000 thousand rubles.
Reinforced PVC film for covering forms - from 45 rubles per linear meter
vibrating table
Demoulding table
Shelving for curing tiles in molds
Pallets

The items presented in 6-11 paragraphs can be made independently. Used metal is used for their production, which significantly reduces their cost, and all other components can be purchased at a much lower price. In addition, ordering equipment from individuals eliminates a whole string of trade and transport surcharges, which allows you to minimize your costs. To see the price of everything, visit the selection of equipment for the production of tiles by vibrocasting.

Pallets (pallets) are also made independently: there should not be any special problems with wood anywhere in Russia. Naturally, it is quite difficult to name at least approximate prices for this equipment, since there are too many individual features and special cases.

Purchase of raw materials

- What are the features of the acquisition of material and the choice of supplier?

Strict and strict observance of the proportions of the composition of the initial mixture and the technological process is the key to the production of high-quality durable products. The success of all your undertakings, first of all, depends on these factors. For making paving stones it is necessary to use such source materials:

  • cement;
  • sand;
  • crushed granite fraction 5-10 mm;
  • plasticizer C-3;
  • air-entraining START additive;
  • pigment.

In principle, it is simply unrealistic to give any specific recommendations regarding mutually beneficial cooperation with suppliers. All issues are resolved on the spot during the first months of work. It is desirable to achieve trade organizations regardless of the flexible form of payment, but this becomes possible only after some time, no one will immediately provide discounts and the possibility of deferring some part of payments to a novice entrepreneur, at least this happens in the vast majority of cases.

When purchasing materials, preference should be given to the same manufacturers, this is especially important when fulfilling a large order. Change trademark any of the components may cause the color of the tile to change, which may lead to all sorts of problems and losses.

Manufacturing process

— What are the main stages of the process of manufacturing paving slabs?

Since this material is not intended to teach anyone a new trade, detailed description technology is useless here. Moreover, there are different methods and secrets that you will need to comprehend on your own from the very minute when you make the final decision regarding the type of your entrepreneurial activity. However, it is still worth highlighting the main stages of the production cycle so that an interested person can understand what is at stake and whether he can run such a business. Production of paving slabs by vibrocasting happens like this:

  1. Cement-sand mixture is prepared in concrete mixers;
  2. The finished composition is laid out in forms on a vibrating table;
  3. The mixture in the forms is given the required density on the vibrating table;
  4. Forms with a compacted composition are removed on racks, covered with PVC film and kept for a day;
  5. The molds with the solidified mixture are heated in a bath of warm water;
  6. Stripping of products is carried out;
  7. Paving slabs are laid on pallets, where a certain period of time is maintained until they are fully ready.

Packaging, storage and transportation of finished products

As noted just now, the release of paving stones to customers and its laying may not be carried out immediately. In summer, products acquire the necessary characteristics in a week, and in winter period- after 28 days. After stripping, the tiles are stacked on pallets in the “front-to-back” sequence, wrapped with stretch film and reinforced with PP fastening tape.

It is clear that moving such a mass without the use of rigging equipment is simply unrealistic; rokla. In addition, it is important to properly equip the loading area. To carry out the export of finished products from the territory of the workshop, manually transferring paving slabs to the back of a truck, is very time-consuming and laborious. Therefore, this final stage of the production cycle should be well thought out.

Development prospects

Having mastered all the intricacies of production and earned a reputation, you can think about expanding the capacity, as well as the types of services provided. At the beginning of the article, it was already mentioned what you can do in parallel, making tiles for sidewalks. In addition, you will be contacted with other questions and requests regarding the improvement of adjacent territories and the construction different kind buildings.

To make your business more profitable and compete, sooner or later you will need to purchase more advanced equipment that will increase your capabilities. Possible acquisitions include:

  • A high-performance conveyor-type plant for the production of tiles and building blocks by vibrocompression.

Despite the significant costs, when compared with the initial costs, the mentioned acquisitions are much more profitable for the business in all respects than attracting additional work force and expansion of production on the original sample. At this stage, you need to think strategically, and if you are not ready for this, then someone will definitely get ahead of you.

The most popular coating on the streets of the city is paving slabs. The appearance of which saved the road paving workers from the need to select the size and shape of the natural stones used earlier.

An important factor is its cost, which is much lower than the old paving stones.

The cost of production of paving slabs depends on two main factors:

  • materials for manufacturing (cement, fillers);
  • complexity of the technological process.

In addition to two main factors, when determining the cost of manufacturing paving slabs, the following is taken into account: price policy a certain enterprise. It is determined not only by the cost of the finished product, but also by economic costs and the level of cost of tiles in the foreign and domestic markets.

The seasonal price for a piece of paving slabs is formed in early spring. In May, it is adjusted depending on the level of supply and demand - and remains at this level until the end of the season. An exception is the increase in the cost of consumables.

The difference in the cost of tiles from different manufacturers ranges from 5 to 8 percent.

Cost calculation

To calculate the cost of manufacturing paving slabs, you must have the following information:

  • The cost of consumables: the cost of cement and sand with delivery.
  • Financial costs for energy carriers (in particular, electricity).
  • The cost of operating the main type of equipment that performs vibropressing operations.
  • Costs associated with renting and operating a production facility.
  • Costs associated with the operation of auxiliary equipment (forklift).
  • Additional (indirect) costs: clothing for workers, tools.
  • Maintenance staff wages.

Types and advantages of paving slabs

The modern building materials market offers different kinds paving slabs and prices.

Two main types of paving slabs: vibropressed and vibrocast. One has an attractive appearance, and the other - withstands huge loads.

The vibrocast type of tile is intended for arranging private summer cottages, where high loads are not expected.

The production process is quite simple and profitable (in the manufacture of large batches). The advantage of this tile is the base - white cement, which can be painted in various shades. This allows you to make a variety of compositions that will decorate any path or venue.

Vibropressed tiles are indispensable for cities and busy streets. It withstands huge loads of transport and significantly exceeds vibrocasting in terms of strength, frost resistance and durability of operation.

The dimensions and prices of paving slabs directly depend on the brand, method of manufacture and purpose of the tile.

Prices for paving slabs

Each manufacturer sets its own price for products. You can find out how much paving slabs cost in Moscow in the following tables.

In contact with

Yet:


Paving slabs brown: description, coloring technology, types and photos of the product Paving slabs for a car - price and types of coverage

The initial investment for launching a line for the production of paving slabs will amount to 180,000 rubles. The investment will pay off within 1 month. The profitability of this business is at the level of 100%.

Production of paving slabs: Documentation

No special licenses for the production of paving slabs are required by law to obtain; this product is not subject to mandatory certification. It is only necessary to register as an Individual Entrepreneur. But for those who want to document the quality of products, you can make a quality passport. There are certification organizations that will check samples of your tiles according to GOST for frost resistance, strength, compression, water absorption, abrasion, oils. Such an analysis costs from 3 to 10 thousand rubles in different laboratories.

Production of paving slabs: Premises

The location of the future production is not of great importance in this business. Production can be placed in any warehouse or industrial premises in the industrial zone or outside the city. Area production shop must be at least 70 m2, and it must have a voltage of 380 V. It is also necessary to equip drying chamber- a room with a temperature of 35-45, with a warm floor, without fans.

In the case of work only in the warm season, it is not necessary to rent storage facilities. When working in winter, you will have to rent a warm warehouse of approximately the same area. Rent will cost from 15 to 30 thousand rubles per month.

Production of paving slabs: Equipment

A set of equipment for the production of tiles includes: forming vibrating tables, forming vibrating tables, plastic molds, mineral additives to concrete, dyes. As a rule, equipment suppliers also attach tile production technology to it (although in some firms, especially in Moscow, they can separately request from 30 to 70 thousand rubles for the technology).

The cost of a line producing 50 sq. m of tiles per shift is 100 thousand rubles. Raw materials for production are cement, sand, crushed stone. His entrepreneur buys himself. For a line producing up to 50 m2 of tiles, approximately 1.5 tons of cement and 3 tons of sand and gravel mixture are needed.

Paving slab production: Personnel

Three people are enough to service the workshop with a capacity of 50 m2 of tiles per day. They carry out kneading according to the same recipe, fill out forms, monitor pressing and drying. No special education is required. The salary of workers is 12-20 thousand rubles per month.

Production of paving slabs: Sales

Sales of tiles should start immediately after production is established, namely, according to samples. Samples can be purchased from the equipment supplier. Companies should start making tiles right away different forms to attract customers with an assortment. In addition to the tile itself, you can offer Additional services for transportation, installation and development of a design project.

For a start-up company, it is not at all necessary to look for major customers, you can focus on small businesses and private traders who want to tile their yards.

Based on an article by Smirnova Anastasia, published in the newspaper

When ennobling any territory, one cannot do without a comfortable and beautiful pavement. Production of paving slabs as a business: profitability, a plan with income and cost calculations in a review for start-up entrepreneurs.

Advantages and disadvantages

Paving slabs are a popular building material for arranging paths and playgrounds in a wide variety of places:

  • city ​​parks, squares, roads, squares;
  • area in front of shops and other business enterprises;
  • yards in private and apartment buildings.

The competition in this sector of the economy is very high, but the huge volumes of consumption allow all manufacturers of high-quality paving stones to make a profit.

Entrepreneurs are attracted by the following points:

  1. Lack of permission to open your own business.
  2. Simplicity legal registration.
  3. The need for a small number of employees.
  4. Simple technological process.
  5. An opportunity to earn additional income from the provision of tile laying services.
  6. High level of profitability.

The negatives include:

  • Seasonality - most of the production falls on the warm season, since a small volume is performed in winter construction works.
  • The same type and monotonous work - in connection with this, staff turnover is possible.
  • Expensive equipment - paving stones are produced on a large scale using machines costing up to half a million rubles.

You can download a business plan for the production of paving slabs with calculations at.

Business plan

In order not to miss anything when starting a paving slab project, you must adhere to the following action plan:

  1. Marketing research market.
  2. Study of tile production technology.
  3. Company registration.
  4. Room rental.
  5. Purchase of equipment and materials.
  6. Search for workers.
  7. Organization of advertising and sales.
  8. Calculation of profitability.

To save time, you can do several things at the same time, for example, purchase equipment and hire workers.

The owner of the production of paving slabs may need a business plan in case of involvement borrowed money- a bank loan or non-commercial loan.

Marketing

There are many varieties of tiles on the market that differ in characteristics and production methods. Starting "from scratch" the release of several types at once is expensive and risky. It is better to determine the most demanded goods and only after the enterprise begins to bring a stable profit, expand production.

You can identify a sales leader both on your own and by ordering a study of a marketing company. Also at this stage, it is necessary to determine the lower and upper price limits for tiles in order to be able to compete without compromising own business.

Another option is possible: if any niche turns out to be free during the analysis of the market, then if there is demand, you can take a strong position in the production of unique products.

Technology

There are three main types of coverage:

  • Ordinary concrete tile, which is paved with sidewalks and paths. Color and shape can be very varied, even with 3D designs.
  • Tile from polymer plastic. With the help of additives, it is given the necessary properties - frost resistance, reinforcement, water resistance. At polymer tiles longer service life, it is easier to process and more pleasant to operate than concrete.
  • Soft paving slabs. The basis for production is shredded car tires. Such a coating is used in the arrangement of sports fields, outdoor pools and other traumatic places. The tile can withstand a wide range of temperatures, is highly resistant to adverse environment, has a non-slip rubber surface.

In production, two approaches are used:

  1. Vibrocasting is a simple and cheap method of manufacturing tiles that are not very durable and of high quality. First, a concrete mixture is prepared in a concrete mixer from cement, crushed stone, sand and additives. Then the mixture is poured into molds on a vibrating table, which works until the tile surface is moistened. The molds are dried on pallets in the room for two days, then they are heated for several minutes to 60ºС-70ºС to remove the tiles on a vibrating table. In the process of heating and knocking out the matrix, cracks and chips can form on the paving stones, especially if unskilled labor and cheap equipment are used.
  2. Vibropressing and hyperpressing - this method uses expensive equipment, but the tiles are of high quality. As with vibrocasting, a molding sand is prepared, which is compacted with a vibropress or hydraulic press. Such a tile is dried for 8-9 hours in a natural way or 5-6 hours with hot steam. Since manual labor is minimized, there are practically no defective products.

To produce high-quality tiles, you need to consider the following nuances:

  • Polymer molds are processed on first use special means that removes static charge. In the future, it is desirable to apply lubricant with emulsol and, after finishing the manufacture of tiles, rinse with a 7% solution of hydrochloric acid.
  • To preserve moisture in the tile during drying, it is covered with a film. But then the drying time increases.

The finished paving stones are carefully laid on wooden pallets, fixed with film and tape. Store tiles in a dry, warm and well-ventilated place. warehouse.

Legal registration

The business owner can register as individual entrepreneur or open a society with limited liability. Next, you need to get registered with the Federal Tax Service and social funds. The simplified taxation system makes it possible to submit reports once a year with the payment of tax as a percentage of revenue and fixed social contributions.

No special permissions are required to operate. If it is necessary to issue a quality certificate to the customer for a tile, you must provide a product sample to the certification service.

room

The manufacture of paving slabs as a business cannot be carried out at home - for the location of equipment and storage of finished products on an industrial scale, a room with an area of ​​​​at least 70 square meters is required. m. In the industrial zone of any city there is a free workshop or a suitable warehouse at an affordable price.

Basic requirements for a mini-factory:

  1. Availability of communications - water supply, sewerage, electricity.
  2. Insulated premises and availability of heating, if it is planned not to stop production during the cold season.
  3. Change house for workers or the possibility of self-arrangement of a residential area.
  4. Separate areas for production and warehouse.
  5. High ceilings.
  6. Fitted for freight transport access road.

It is advisable to find a room near the wholesale bases selling raw materials for production in order to save on delivery.

Equipment and raw materials

To the list necessary equipment for any production technology includes:

  • concrete mixer (for the manufacture of two-layer tiles you need 2 pieces);
  • matrices of various types in the amount of 150-200 pieces (there are metal, plastic, wood, silicone);
  • container for washing forms;
  • a heated container for removing tiles from the matrix;
  • racks for drying tiles;
  • pallets for storage of finished products;
  • packaging tools and accessories;
  • scales;
  • hydraulic trolley for moving pallets with tiles.

Depending on the method of making pavers, you will need:

  1. Vibrating table.
  2. Hydropress.

New equipment is quite expensive (from 100,000 to 500,000 rubles), used equipment is 30-40 percent cheaper. A vibrating table and iron molds can be made on your own if you have experience in mechanical engineering and the ability to work with metal. But at the same time, the production technology and the quality of the finished product are called into question.

If you have free start-up capital, you can purchase a ready-made tile production line for 800,000 rubles. - 1,000,000 rubles

Raw materials for concrete pavers are cheap and readily available. Recipe for the manufacture of 1 square. m. paving slabs 6 cm high:

This is the most common composition among manufacturers. Also, in the manufacture, you can use crumb rubber, glue, wire mesh, polymers, clay.

Important point: In order to obtain consistently high-quality products, the components for the preparation of the mixture must be of the same brand and manufacturer.

Staff

The number of required workers at the plant for the production of paving stones depends on the planned production volumes. For example, for production by vibrocompression 50 sq. m. paving per shift will require 3 people:

  • machine worker;
  • handyman;
  • loader.

Administrative work, marketing and accounting activities at the enterprise at first can be performed by the owner. After the plant becomes profitable, it makes sense to hire specialists.

Particular attention should be paid to safety, to give workers overalls and protective equipment.

Sales of products

For a novice entrepreneur, the main buyers of paving slabs are the owners of private houses and outlets. To receive an order from construction company product certification will be required.

The first customers may be acquaintances or relatives who need to ennoble the territory. You need to look for orders through advertisements in local newspapers, the construction press, information portals in the Internet. A good result is participation in specialized fairs and exhibitions and contacts with supply agents for construction companies.

Sometimes customers receive orders for tiles with laying. To provide turnkey services, you can conclude an agreement with the installation company or hire workers for each case.

To attract large customers, you need to make discounts, for example, when buying a certain amount of products, offer free shipping and provide a performance guarantee.

Video: how to open a paving slab business?

Economic calculations

To determine the amount of investment in a tile project, you need to make a cost-income calculation and calculate whether it is profitable to engage in this business.

Starting production by vibrocompression includes the following costs:

Half of the investment is the cost of purchasing equipment. Vibratory casting technology does not use expensive equipment and you can start a business with 700,000 rubles available. - 750,000 rubles.

Fixed costs in the manufacture of paving stones per month consist of:

The cost of 1 square. m. paving slabs will cost the entrepreneur 280 rubles. In the course of work, additional costs may arise for equipment repairs, product certification, incentive payments to employees, etc.

The income of the plant will depend on the volume of production and sale of tiles. Presumably, with a production rate per day of 50 sq. m. of paving stones and sales of 80% for 600 rubles, the monthly turnover will be:

With such calculations, investments will pay off in 4 months - this is a very high figure for production. If you also provide tile laying services, then the profitability will be even higher.

If you find an error, please highlight a piece of text and click Ctrl+Enter.

It is not easy to make a tile, it is even more difficult to sell it. The market is filled with all sorts of offers. There have been a lot of tile manufacturers in recent years. When opening a business, you must solve the problem: to whom and how to sell tiles. This is very important, because after hiring labor and buying equipment, you will have more serious problems. And even worse, if at this time you will not have product distribution channels.

“The production of paving slabs is a business with a low entry threshold. I bought a concrete mixer, a couple of molds, some raw materials, hired workers - that's the whole business. Such mini-productions are opened even in garage conditions, ”says Alexandra Leonidova, deputy. Development Director of ZAO Irkutskzolotoprodukt.

“Competition in our business is so intense that, despite the 30% increase in cement prices, we are forced not to raise prices for tiles,” says Mikhail, one of the tile manufacturers.

In addition, most products are far from ideal in quality. Saving at the start, manufacturers buy cheap equipment and use a simple vibrocasting production technology. As a result, their products are much inferior in quality to those produced by companies that have expensive and technologically advanced equipment.

Therefore, the only correct way today is to produce high-quality tiles at an affordable price (not higher than the average market price). This is the only way to ensure that your products will be in demand.

It is also worth considering the fact that the production of paving slabs is a seasonal activity. It is produced when the construction market comes to life, that is, in the spring. At other times of the year, it will not be possible to sell tiles, especially if production is open in the northern regions. For this reason, for many enterprises, this is more of an additional profile of activity, and not the main direction.

How much can you earn?

Income from the production of paving slabs, even with the same selling price for two different manufacturers may differ drastically. And the reason for this is the cost. The cost of producing paving slabs is highly dependent on technology and raw materials. For example, the vibrocasting method, where traditionally more manual labor, will increase labor costs, hence the cost of finished products will increase.

Much depends on the type of raw materials used. For the production of a quality product that will have increased frost resistance, it is necessary to use washed sand. But such raw materials are several times more expensive than ordinary sand. This again increases the cost of production. It is undesirable to save on components: due to poor-quality raw materials, your tiles will crumble in 2-3 years, which will hit the company's reputation. There is only one thing left - to optimize production processes and survive on the volume of output.

The average cost of paving slabs produced by vibrocompression is 270 rubles/sq.m. The selling price is about 350 rubles/sq.m. Profit from one square meter - only 80 rubles. It turns out that in order to earn 80 thousand rubles a month, you need to sell 1000 sq.m. finished products. This is from 15 to 20 customers per month.

Equipment and technology

The cost of purchasing equipment depends entirely on the technology used. To date, two main technologies for the production of paving slabs are known: the vibrocasting method and the vibrocompression method.

The first option is more often used by novice entrepreneurs who do not have large investments. To start a business using vibrocasting technology, you will need to purchase a minimum set of equipment: a concrete mixer, a vibrating table, a set of molds, as well as handy tools: mittens, shovels, buckets. The cost of the entire set, including the purchase of raw materials, will not exceed 150 thousand rubles.

For the production of one square meter of tiles, 40 to 50 molds will be required. The mixture poured into molds is kept for about 2 days. Thus, for continuous production, at least two sets of molds are required. This technology allows you to organize a business actually at home, and to connect family members and relatives to the labor process.

Experienced market players point out several disadvantages of this technology:

1. Very poor performance. One square meter will dry out for two days, but what if an urgent order for 100 square meters is received? To do such work, you will have to purchase an incredible number of forms (several thousand), as well as have a large staff of workers. Many note this method and considerable loss of cement. Hence the high cost of production.

2. Low quality of the received products. The tile produced by this technology has low frost resistance, and its service life is no more than 4 years.

“The production of paving slabs using the vibrocasting method cannot be called a serious business,” the entrepreneurs say.

Video of the production process of paving slabs by vibrocasting:

Another technology - the vibrocompression method - is designed to eradicate all the shortcomings of the above method. The essence of this technology lies in the fact that the tile is produced by vibro-compacting the mixture with a small amount of water. As equipment, special installations (mini-factories) are used - vibropresses. The concrete obtained by vibrocompression has a low ratio of cement and water. This means that it reduces the consumption and loss of cement, increases the strength and frost resistance of finished products. The main advantage is line performance. With the help of even a small vibropress Russian production you can get from 20 to 30 sq.m. tiles per hour. Accordingly, for an eight-hour work shift, 160 - 240 sq.m. tiles. At the same time, only 3-4 people are enough to service the installation. With such opportunities, you can not be afraid of even the most urgent orders.

The method has only one drawback - investment in starting a business. Purchase new installation- the line will cost from 850 thousand rubles, depending on the productivity of the line and the types of products. For example, a Rifey Udar brick making machine (Zavod Stroytekhnika LLC) will cost about 1.7 million rubles:

Expensive, but the machine is universal and can produce not only paving slabs, but also lawn gratings, curbs, pillars, wall and facing stones. Thus, it is possible to expand the list of products and significantly increase the capabilities of the enterprise.

Production of paving slabs at Condor plants

Who is the client and how to sell tiles

Buyers at paving slabs are different. It is bought by the owners of small summer cottages, and pensioners who take 2-3 square meters. m. Shop owners buy from 20 to 40 square meters. m., and the owners of cottages - 60-70 square meters.

Selling products is a whole science, and each manufacturer has its own methods in this regard. You can offer goods to wholesale dealers, but they ask for goods at a discount. It is also possible to supply tiles to retailers, construction markets and in retail chains specializing in the sale of building materials.

For smaller, artisanal producers, the classic way of selling products may be appropriate. You can stand by the road, lay out several product options and hang a sign "Paving slabs". If the road has a large flow of cars and there are large cottage settlements, then the influx of buyers is guaranteed.

More expensive, but the most effective project is the creation own internet- shop selling paving slabs and other building material. Internet - trade is gaining momentum today, which can be a promising channel for the sale of products. It will take up to 150 thousand rubles to create and promote an online store. Also, the service will require hiring a certain number of sales managers and a web resource administrator.

Business development options

Some entrepreneurs combine the production and laying of paving slabs to increase profitability. The price of one square meter of tiles is on average 350 rubles, and its laying costs the customer 400 rubles per square meter. It turns out that having your own brigade of stackers, you can earn another 40 - 60% of the profit. But this is more often done by small producers, large players are not interested in this process.