Average salary of a manager. How much does a manager earn per month? Specificity of professional activity

The Village continues to find out how much they earn and what they spend money on different professions. In the new issue - PR-manager. The demand for PR-specialists in Moscow remains consistently high from year to year. According to experts, novice public relations specialists earn about 40,000 rubles, but there are many vacancies on the market with a salary of 150,000 rubles and more. The PR manager of the capital agency told The Village about her work experience, her income and expenses.

Profession

PR manager

The salary

100 000 rubles

spending

25 000 rubles

15 000 rubles

trips

10 000 rubles

buying clothes

10 000 rubles

cosmetics and appearance

10 000 rubles

communal payments

10 000 rubles

education

5 000 rubles

entertainment

5 000 rubles

transport

10 000 rubles

accumulation

How to become a PR manager

I received a liberal arts education at a good Moscow university at the Faculty of Sociology with a specialization in PR. I don’t know how it is now, but at that time - in the early 2000s - the specialization “Public Relations” was of an exceptionally inviting nature: it was important to lure applicants, and nobody cared about what to teach. There weren't even any teachers. And in general, there were very few subjects in the specialty throughout the entire training.

In my third year, I wanted to transfer to another university for the same specialty, but after talking with students and graduates, I changed my mind. Everywhere there was the same situation: the lack of good teachers in public relations. However, I can’t say that it had a strong impact on me as a specialist. The university teaches to think. Moreover, PR is a very applied profession. Theory often doesn't matter at all. But I am glad that my education was precisely humanitarian and sociological. It helps a lot in the profession. Almost all the PR people I know have graduated from either the Faculty of Social Sciences or the Faculty of Journalism. Although I know PR people with engineering education.

All sorts of internships, mostly in agencies, I started doing from the third year. She worked for free, and, as a rule, monitored the media, made reports. This is the most routine activity in our profession, but it is the base. After graduation, she immediately went to work in her specialty. I was lucky, I guessed right with my choice of profession: I have a specialized education, I have been working in this area all the time, I love it and I want to work only in it. I know cases when people left after five or seven years in PR: some went into marketing (which is the most logical thing), and some went completely into the wild, up to interior design.

The first job was on the client side, it was a large digital agency, where I was engaged in internal PR. Then I left for a PR agency, where I work to this day. Generally speaking, such a long term of work in the agency is a rare case. As a rule, agencies that provide PR services are considered as a start, they gain experience in them, and then leave for companies (there you can find a place in the public relations department, which itself deals with PR, and orders it from agencies). And there, and there - it's not easy. There is a lot of responsibility in corporations, but you yourself manage the budget and generally decide what to do with the brand and the project. In the agency, you are just a performer: the task went down, you adapted it and implemented it.

At the interview, it is important to show that you know the journalists working in your industry well. Proper writing of texts, good business correspondence skills are important. The PR specialist must be prompt and very polite. Must clearly express their thoughts. Interviews often give you the task of writing a press release. This is how correct thinking is checked, and the ability to quickly navigate any topic and issue a text "from a specialist" without being one. When hiring, companies are often asked to allocate an annual budget in order to evaluate the vision and understanding of processes.

In my opinion, finding a job in PR is not very difficult. In agencies there is a turnover - assistants and ordinary managers are always needed. As for the tasty vacancies on the client side, it is more difficult here: if the brand and the company are good, then people sit in such a warm place for years.

Features of work

Creativity is an important quality. The market is so abundant that three to five events are held in the industry every month, and each time you need to offer something new, something to surprise journalists. I'm not talking about the press kits that beauty PR people send out to journalists. Here, the more creative, the cooler! Flowers, fruits and macaroons (and even if all this is together) will not surprise anyone for a long time.

A bad PR manager is a lazy, socially phobic introvert. And such come into the profession, but do not last long. You always need to be prepared for the fact that the host of the event got into a traffic jam and you will perform his duties on this unforgettable evening, looking into these hundred pairs of eyes.

PR is all about communication, personal connections, punctuality, composure, multitasking and wild performance. In addition to “blah blah” with journalists, there is a lot of routine in the form of monitoring, reporting, writing texts. I think this phrase should be heard, albeit for the hundred and first time: a good PR person is not at all the character who hangs out every day after work at events, comes to work by 12 o'clock, endlessly sits on social networks and chats on the phone. Yes, the work is interesting, yes, there are events once or twice a month, and yes, you need to go to parties in order to communicate. But this is 20% of the total tasks of a PR specialist.

Since I work in the beauty industry, 30% of my working time is spent communicating with a client by mail, 40% - processing requests from journalists, communicating with them, 10% - monitoring and knocking out reports (so that everything does not pile up at the end of the month at once), 10% - talking on the phone, 10% - inventing some informational occasions to increase the number of publications.

AT social networks I sit steadily in the morning, afternoon and evening. And not because I want to know what my friend Lena is doing, but because I watch what other PR people, agencies, brands, bloggers are doing, that is, I monitor the market.

The team in agencies and PR departments of companies is mostly female. There are also young people, but this is a rare case. Hours of work are, of course, irregular. I arrive at 10-11 am. I leave when all operational tasks are completed - at 19 o'clock, but usually later. At home, too, sometimes I work: answering urgent letters at any time is the creed of a good specialist. Work takes up most of life. When a project is super interesting, I don't even think about it, I just live it. When the project is so-so, the day drags on slowly, but I'm still interested.

In agencies, as a rule, there is such a structure: a director or an ideological inspirer who organized all this and brought clients, a PR director, managers for projects or a brand. Large agencies have separate event specialists and designers. There are also outsourced contractors: photographers, promo staff, production.

The PR campaign is organized as follows: first, we participate in a tender, offering several options for activities within the PR campaign. If everything goes well and we win the tender, the client comes back to us with the selected activities and asks to fit them into the approved budget, which is usually lower than originally declared. Here you need to do the impossible without losing quality. Next, we calculate everything in detail and approve the estimate. Long and nerve-wracking. The project begins to burn, but the agency cannot start work without an agreed estimate. With grief in half, everything is approved and brought to a compromise. The unreal short time agency implements the project.

Of course, there were cases in my practice when everything was done in advance, but it was very rare. The deadline “should have been done yesterday” is the reality of any PR agency. If the client is stable and the agency has been working with him for a long time, then we make a straw for ourselves and launch some activities at our own expense. Nevertheless, it happened that we paid for something, and the client canceled the project at the last moment. This is bad for both parties, but honest and big companies, of course, pay for everything. Smaller and mostly Russian can throw. It happened. Therefore, there are many risks, but we adapt to the client. Nothing else in this business.

We work with major customers, although some are quite small. If we talk about the former, then the amount for a press event starts from 2 million rubles. This includes everything: venue rental, catering, decoration, all kinds of entertainment at the event, design, production, printing house, agency remuneration. But this is the minimum budget for a small event. As for the distribution of press kits to journalists in order to introduce the new product, then the estimate starts from 100 thousand rubles and can end at half a million.

We rarely resort to “ordering” (paid publications in the media) - only in extreme cases, when it is important to maintain the level and simply not fall into the mud in front of the client. Journalists are unpredictable. Even if the brand wants to do something good, sincere and even social, they still see the corporation behind it. Rarely do these two cherished factors coincide: “your informational occasion in the form of a project, event, novelty” and “the desire of a journalist to write about it.” This is where the line between good and bad PR is drawn. A good one will push through anything, and squeeze out the maximum. Bad - no. Another thing, of course, is when this maximum in the client's vision is at the minimum level. Here you can only shrug and drink something soothing. The client always wants much more than he can actually get. This is a matter of expectations and reality, as well as KPIs set at the beginning of the whole movement. In general, we don't pay for publications, we don't pay journalists, we don't even pay bloggers. In extreme cases, this happens, but the client knows about it. As a rule, we agree on this on the shore.

The most pleasant thing in my work is the opportunity to come up with some kind of project or event, then implement it and see the result. The goal is immediately obvious - it is clear why you leave work at 10 pm. Of course, the results are different, but even negative aspects in our field should be treated philosophically and considered as an experience. It's nice when people appreciate what you do. But it happens that your personal achievements or the achievements of your team are appropriated by the client or his brand manager. As the years go by, you become more comfortable with it.

There is also a routine, but I would not say that this is the worst side of the profession. Without routine and organization of simple processes, there is no result. By the way, PR specialists are often confused with event managers. So they say: “Well, you organize events there, right?” This is just part of the iceberg. For event workers, almost everything ends after the event - you just need to do the dismantling and pay off all the contractors. For PR people, after the event, everything is just beginning. This is where a lot of people break down. When you live in constant tension for several weeks or months before some kind of event, often immediately after its completion you want to at least take a day off. But it was not there! The most interesting part begins - post-release distribution and knocking out of publications. This is another week of tension and nerves.

If we talk about difficult cases, then I remember one event with the importation of stars. Moreover, there was no confirmation of the arrival of these stars until the last moment, and it was necessary to promote. We didn't even have an agreed-upon release, we couldn't officially leak unconfirmed information from a major famous company. So we just started a rumor. They called reporters and said that the event would take place and most likely the stars would come. PR was crazy. Everyone wrote and waited. This is not entirely good in terms of the purity of the profession, but there was nothing to do. It's good that everyone came and everything worked out. KPI exceeded. It also often rains during outdoor activities. This is the karma of PR people. Then we run to meet our favorite journalists to the subway with umbrellas.

The salary

I receive 100 thousand rubles after taxes. According to the market, this is a fairly high salary, especially in an agency, but I don’t have an assistant, I do everything myself. Colleagues from the agency, who are directly involved in events and production, help on large projects. Of course, there are higher salaries, but in general this is a good level.

The spread of amounts is large. According to my feelings, I can say that a novice specialist receives about 30 thousand rubles, an ordinary PR manager - 50 thousand, and an experienced specialist - about 80 thousand. It seems to me that PR people with a salary of 200 thousand rubles work for Gazprom or similar organizations.

spending

The money is mainly spent on food (going to restaurants, lunch, buying groceries at home). It costs about 25 thousand rubles. The second big item is clothes, cosmetics, as well as trips to beauty salons. I spend about 10 thousand on clothes, about the same amount on cosmetics and personal care.

Also part of the budget - about 10 thousand rubles - is spent on education: language learning and various trainings. I had a loan for a car, but not so long ago I paid it off and I don’t plan to take it again. Before meeting my husband, I rented an apartment in Moscow, which was a large part of the expenses. Now these are only utility bills - about 10 thousand rubles. I spend a little on transport (about 5 thousand), since I work close to home.

We travel and relax on New Year's and May holidays, spend long weekends in Europe and usually leave in the summer. PR people are very attached to projects: taking a vacation in October, when everyone has a bunch of events, is unrealistic and even indecent. May cards, by the way, are also often issued for workers. Travel directions - Europe, Asia, America. Of course, we also love fashion trends like Georgia. If you break down the cost of travel for a year, it will come out to about 15 thousand rubles a month.

Free time in Moscow is spent playing sports, walking in parks, visiting museums and exhibitions, theaters, and concerts. There are a lot of events in our city, the main thing is to find time for all this. But the profession obliges to be in the subject, so all fashionable activities are a must see. It is difficult for a PR specialist to deny himself active leisure. You go somewhere to see what competitors are doing, somewhere just for inspiration. It takes another 5 thousand rubles.

10 thousand rubles is my emergency reserve. I'm saving this money for something big. For what, I don't know yet. But if you urgently need some amount of money, then I have a little. Although, as a rule, this amount goes to new year holiday or doctors, since there is no VHI in my agency.

I think if you set a goal to save up for something, you can refuse to buy fashionable clothes, an endless amount of cosmetics and some kind of cultural leisure, but again, for a PR specialist, this is all part of life. At least in my field you need to keep the brand: look good, be in the center cultural life set trends.

Such a position as a manager and top manager is always in great demand. Without these people, it is impossible to imagine any serious company, they are also the face of the organization and this profession is relevant in any of the fields of activity. Managers in Russia receive quite well, especially in Moscow, and we will consider how much exactly.

The average salary of managers, as well as top managers, depends on various factors, in particular, on the region of residence. In Moscow, the salary of a manager is higher than in other areas. Also importance has the area of ​​employment of the head, conditions labor contract, the budget set by the employer and what tasks they have set.

Top managers salaries

The salaries of top managers in Russia largely depend on the company they work for, how developed it is and what growth it has achieved. These managers usually work in the following positions:

  • General Directors;
  • executive directors;
  • Sales managers;
  • marketing managers;
  • HR managers;
  • development managers;
  • technical directors;
  • Operational directors;
  • financial directors.

To achieve great success and become a highly paid top manager, you need to be a true professional, not only in a narrow specialization. Such people should be able to negotiate, understand sociology, business planning, know market economy understand psychology, as well as be a specialist in other fields of activity. The top managers of the largest Russian government organizations, the income is very impressive:

  • VTB -144.9 million rubles/month;
  • Rosneft - 99.0 million rubles / month;
  • Bank of Moscow - 66.6 million rubles / month;
  • Sberbank of Russia - 62.7 million rubles / month;
  • Gazprom - 48.3 million rubles / month;
  • Russian Railways - 28.6 million rubles / month.

Salary of managers and top managers in Moscow

The salary of a manager working in Moscow largely depends on his skills, dedication and leadership qualities. In addition, such a specialist must have iron nerves. In Moscow, one of the most sought-after professions is a sales manager.

Such managers earn from 40,000 thousand rubles a month, but finding a job is not so difficult. If the applicant has higher education, attractive appearance and the ability to communicate with people, then he can quickly find a job. Having a work experience of 4 years, a good reference and positive feedback from previous employers, the applicant can get a job in developed company and, having shown himself excellently as a manager, receive a salary of up to 150,000 thousand.

Top manager in Moscow, for example, director of development construction company with work experience of 4 years, on average receives 800 thousand rubles. per month, and its maximum income can be 1.5 million. The chief specialist of the financial and economic department has a more modest salary - 150,000 rubles. per month. The same salary and the top manager of rental housing. These professionals must be able to manage large quantity employees, have a higher legal or financial and economic education, and also have a good command of English.

Salary of managers by industry

Growth today wages is no longer as dynamic as 5-10 years ago and the average salary, for example, for industry managers in the Moscow region looks like this:

  • Managers working in the oil and gas sector - 80,000-120,000 rubles;
  • Managers in the IT industry - 75,000 rubles, and in some cases - 200,000 rubles;
  • Finance and accounting - 68,000 rubles;
  • Managers working in the field of mechanical engineering - 65,000 rubles;
  • Managers in pharmacology, healthcare, construction and real estate market - 60,000 rubles;
  • Managers in business promotion, logistics, as well as car sales, earn - 55,000 rubles;
  • Metallurgical production - 45,000 rubles.

AT Russian Federation today there is such a situation that only a specialist who has a highly specialized focus and extensive work experience can apply for a salary of 100,000 rubles or more per month.

Salary of managers in the regions of Russia

When a company operating in the capital gains momentum and develops successfully, it usually opens its representative office in various areas Russia. Compared to Moscow, managers in the regions receive salaries much lower. Working in regions remote from the capital, such specialists conduct a large number of travel time.

They constantly have to change location. For this reason, the work of a manager in the regions is mainly taken by men. The thing is that women do not withstand such a rhythm of life. Sometimes you have to travel on business 10-12 times in just one month.

Working in such a crazy rhythm, the regional manager, with all his efforts, does not receive a salary of more than 60,000 rubles. And the average salary depends on the specific region and can start from 20,000 rubles. Also, how much managers earn depends largely on the development of the company. The manager working in the regions receives his main income as a percentage of the volume of goods sold or the number of contracts successfully concluded.

What is the payroll amount?

The final salary of a manager depends on various factors. It is important how profitable the company in which the specialist works. The total salary of a manager consists of a salary, a fixed amount of cash payments along with interest on sales volumes, as well as bonuses for work performed. There is an important feature here.

No matter what level of manager, the smallest part of the income comes from a fixed amount. This stimulates employees, because they understand that income depends on labor efficiency. The more a manager makes sales or contracts, the higher his earnings, regardless of the region of activity.

What are the requirements for candidates for the position of sales manager

To get a job as a sales manager, a candidate must have the following qualities: communication skills, know the theory of sales and be purposeful. In addition, it is necessary to have good self-organization, be able to listen and know a particular market. You also need to have an attractive, neat appearance and a pleasant voice.

Different companies sometimes use their own methods for assessing candidates - these are special test methods and tasks for analytics. They differ for each organization and it is impossible to know in advance what the test will be. Often a candidate for the position of a manager does not fit the company with the wording "inconsistency corporate culture". For such companies, it is important that the candidate has an understanding of the values ​​of their company.

It is considered ideal if the candidate for the position of sales manager has his own client base. Of course, it is in the field of activity in which he will work. And if he still has commercial connections, then this is generally excellent. Since there was no “sales manager” diploma in Russia until recently, it is also appreciated that he has the education of some technical Higher educational institution. It is desirable that the candidate has at least 2 years of experience in this field.

Most often it happens that if the applicant for the position of a sales manager has enthusiasm and “burning eyes”, and also passed the test for a predisposition to sales, he is hired and the other requirements become less important. The salary level of a person who wants to become a manager will depend on him.

One of the promising areas of work is sales. Almost every company has in its staff the position of a manager who sells goods or advertising opportunities. Many people think that the work of managers is very similar to ordinary salespeople. This is not entirely true, in order to succeed in this specialty, communication skills and knowledge of marketing principles are important. Salaries in this area are quite high and may vary depending on bonuses and the established sales plan.

What jobs are recruited for sales professionals?

Before examining the issue of remuneration for employees of the marketing department, it is necessary to consider the main job offers for sales professionals. They can work in organizations that sell the following goods and services:

  • automobiles (auto parts, acoustics, components);
  • windows and doors;
  • industrial equipment, computer and office equipment;
  • real estate;
  • furniture;
  • insurance policies;
  • advertising opportunities.

Sales departments may sell other goods or services. At the same time, the essence of the work is similar everywhere - the sale of goods, maintaining the established turnover (implementation of the plan), increasing the number of sales.

Job responsibilities of managers

This position has its roots deep in history. Barkers, traveling salesmen and merchants appeared almost simultaneously with the emergence of shops and the first retail outlets. The tasks for the first merchants were the same as for modern ones - to expand the circle of customers and sell goods.

To understand why sales professionals have such high salaries, it is necessary to consider the scope of responsibilities in more detail:

  • work on increasing the volume of sales in their sector;
  • increase in the client base (consideration of incoming applications, active search potential buyers, negotiating and concluding contracts);
  • maintaining established relationships;
  • keeping records of their work;
  • consulting on the features and types of goods sold.

Professionals in this field have to work hard to expand their customer base. They must be aware of the dates of professional exhibitions in order to participate in all events that are close to their field of activity. This is a great chance to show your company and the product it offers in the best possible light.

The first thing managers must do when starting to sell a new product or service is to prepare a presentation or list positive qualities for demonstration potential clients. If you need to sell a large number of items, then first you need to study the range.

If a specialist becomes a representative of a brand of goods in large retail chains, then supervising the halls will be added to his duties, where he will check the availability of the necessary assortment and the correctness of its calculation from the point of view of marketing.

What are the requirements for sales professionals

For those who want to find themselves in the field of selling goods or services, it is important to get a higher education in the specialties "PR and Advertising", "Management" or "Economics". It is important to know the internal laws of the market and be able to promote your brand. You can often meet people working in this specialty with a pedagogical or legal education. If among your qualities there is the ability to learn quickly, then you can try to get into sales.

In addition, employers put forward the following requirements for applicants for the position of a specialist in the sales department:

  • the presence of citizenship;
  • ability to work with most office programs(often you need skills to work with catalogs in 1C and other electronic applications);
  • experience;
  • ability to prepare basic documents (invoices, invoices, contracts, waybills);
  • sales skills.

To work, you often need to have your own car or category B rights. This is necessary to control the display of goods on outlets or meetings with clients. It is important to have a personable appearance. In this area, a well-groomed and tidy appearance is required, since the manager is the face of the product. This may not be on the main list of requirements, but the HR department will give preference to a candidate without repulsive features and dressed in a classic office style.

What is the average salary for sales professionals

First of all, the salary of a manager in this area depends on his region of residence. In cities such as Moscow or St. Petersburg, of course, the level of earnings is higher. To obtain average figures for regions and major cities, it is enough to study the job market on popular portals.

Today, average salaries are up to 53,000 rubles in the regions, and in Moscow and the northern capital, salaries range from 50,000 to 70,000. These rates can be changed both up and down, since they depend on the established salary and the bonus system applied by the head of the organization.

The fixed part in the calculation is official salary. On average in the country, it is only 10,000 - 15,000 thousand rubles, and in the capital it reaches 30,000. It is in relation to the established salary that coefficients are applied and interest is charged on it.

What are the criteria for changing the salaries of sales professionals

As mentioned above, the level of earnings can be changed depending on the amount of the accrued bonus. Most often it is installed in a month. It reflects the implementation of the plan for active sales and the number of attracted customers. In the field of sales, there is such a definition as the coefficient of labor efficiency. It is used to calculate the percentage of salary and the final amount given to the employee. The calculation formula is as follows: the final salary is equal to the salary, to which the tariff is added, multiplied by the percentage.

In order to receive this percentage, each manager is assigned a specific plan, which depends on the type of product or service and the general specifics of the work. Executing the plan is the top priority for every salesperson. To do this, you need to constantly work on the development of the client base, improve your skills and be able to distribute working time.

The highest salaries are assigned to specialists who sell real estate and work in car dealerships. In this case, it is more difficult to fulfill the plan, since the sales market for such objects is unstable. For example, in crisis time sales volumes of these goods are falling significantly and, accordingly, managers receive lower salaries. The bonus system, which is used in many car dealerships and real estate agencies, also depends on the type of object. Luxury housing and cars will bring a larger percentage to the manager, but it is more difficult to realize them.

The profitability of the enterprise largely depends on the work of the sales manager. The ability to negotiate, establish relationships and present the best properties of the goods being sold are the main qualities of a successful specialist.

Revenue in Russia

The salary of a sales manager depends on the region in which he works and the goods sold. Experience work plays a very important role - each new transaction is given easier, and profit increases.

Average income by regions of the country (in rubles):

  • Oryol region – 72500 ($1182);
  • Republic of Ingushetia - 70,000 ($1,142);
  • Chuvash Republic - 68500 ($1117);
  • The Republic of Tyva - 60,000 ($978);
  • Kamchatka Territory - 55450 ($904);
  • Tomsk region – 50,000 ($815);
  • Primorsky Krai - 45,000 ($734).

Remuneration of salespeople consists of a fixed basis and a percentage of the sale of goods or services.


In many cities of the Moscow region, the average income level of specialists is 50000 rub. ($815). Those who are engaged in wholesale sales of equipment and services are paid 40000 ($652), technicians - 35000 ($571), advertising - 30000 rub. ($489).

Minimum income level - for those who are engaged in the sale of household goods, communication services, food, household appliances and furniture. Their starting rate is from 30,000 to 35,000 rubles. ($489 – 571).

Middle managers at the initial stage earn from 50,000 to 70,000 rubles.($815 - 1142). They work in the field of construction, advertising, legal consulting, insurance, engineering and transport.


Top managers are engaged in sales elite real estate, businesses and equipment. Their starting salary in Moscow is 100 - 150 thousand rubles.($1631 – 2446) per month.

The table shows the profits of professionals depending on the field of activity and place of residence and work:

Place of work salary in RUB salary in USD City
Post office 15000 245 Arkhangelsk
Bank 28000 457 Belgorod
Retail network 50000 815 Bryansk
Sales company building materials 58000 946 Vladivostok
car showroom 55000 897 Volgograd
Svyaznoy company 46700 762 — / —
Insurance Company 50000 815 Kazan
Computer store 20000 326 Kovrov
IT sales 100000 1631 Moscow
Rostelecom 70000 1142 — / —
Real estate sales company 40000 652 — / —
Transport company 53000 864 Novosibirsk
"Eurasia" for the sale of cars 35000 571 Omsk
Plant 30000 489 Rostov-on-Don
Sale of sanitary ware 55000 897 St. Petersburg
Miratorg company 21000 342 — / —
Advertising agency 50000 815 Stavropol
wholesale organization 100000 1631 Khimki
Sberbank of Russia 26473 432 Krasnoyarsk

Working in popular Russian companies, specialists earn:

  • Euroset - 34158 ($557);
  • ER-Telecom Holding - 22466 ($366);
  • MTS retail network - 30971 ($505).

Being engaged in the sale of cars, the manager earns from 59000 rub.($962), in Moscow his income exceeds 80000 ($1305). Realization of auto parts, brings 50 - 55 thousand($815 - 897) salaries, rolled metal - 64 - 66 thousand($1044 - 1076), real estate - 58 - 75 thousand($946 - 1223), and fuel and lubricants - 100000 rub. ($1631).


Fixed salary in Moscow - from $400 to $800 per month, in St. Petersburg - $400 – 600 . Total income in the capital - from $800 to $2500, and in the city on the Neva - from $700 to $2000.

Specialist profit calculation

The income of managers depends on many factors:

  • product competitiveness;
  • consumer demand for it;
  • seasonality (ex. Summer shoes sold only in summer)
  • the number of employees in the department, their activity;
  • impact of the economic situation in the country.


Profit consists of the following parts:

  1. Salary is the main stabilizer of the work of managers. Determined by employee testing.
  2. Bonus - 30 - 50% of the salary, accrued for the intensity of work. It is enough to hold 2 - 3 meetings and 10 - 15 effective calls to potential buyers.
  3. Employees can calculate the bonus themselves. It depends on the profitability of the transaction.
  4. Planned indicators are an increasing factor in case of overfulfillment of the sales plan and a decreasing factor in case of non-fulfillment.

Many enterprises have developed a system in which employees of the sales department receive income depending on efficiency the work of the whole team.

A close-knit team of professionals usually achieves great success.

Income in the CIS countries

Ukraine

The minimum wage level for sales agents in Ukraine is 200 - 400 dollars. Middle level - from 400 to 1000 USD, and the maximum up to 1500 bucks.


  • Odessa region – 15,000 ($573);
  • Ternopil - 12,000 ($458);
  • Transcarpathian - 11,000 ($420);
  • Kyiv - 10,000 ($382);
  • Vinnitsa - 8000 ($306).

Average earnings in Kyiv - 10250 UAH($392), and in Ukraine - 10000 ($382).

The table shows the income of specialists depending on the field of activity:

Mid-level employees receive 8 - 10 thousand UAH($306 - 382). Top managers - from 20 to 30 thousand($764 - 1146), sometimes - up to 45000 ($1719).


Regional representatives earn (in UAH):

  • Kharkov region. – 20,000 ($704);
  • Kyiv - 12500 ($478);
  • Nikolaev - 12,000 ($458);
  • Zhytomyr - 10,000 ($382).

Depending on the position held, professionals receive (in UAH):

  • sales assistant - 80,000 ($3,056);
  • sales specialist - 17250 ($659);
  • import manager - 15,000 ($573);
  • distributor - 14250 ($544).

Belarus

According to statistics, the salaries of sales managers in this country are at a very low level.


Depending on the field of activity, they receive a salary in the amount (in Belarusian rubles):

Kazakhstan


The average income of professionals in the country corresponds to 133800 tenge($410). In Astana - 201800 ($619). Maximum Profit308 thousand($944). In the oil and gas industry 197930 tenge($207). The most successful managers earn up to 3281645 tenge($10061) per month.

Arrived foreign colleagues

Working in the sales department USA estimated at $21/hour. American professional incomes range between $31120 and $106385 per year. Wholesalers make money $31/hour or $5480 per month.


The average salary of professionals in Germany2500 euro. By selling cars they get up to 2000 euro. Distant work Sales Assistant is valued at 1500 USD The same amount is paid as a fixed minimum and a certain percentage of successful sales.

International Business Manager at Amsterdam, receives income 92370 euro in year.

Jobs

You don't have to have a college degree to get this job.

Many companies themselves train beginners by providing them with free courses and trainings.

Employers prefer young and promising people with good looks, good speech and communication skills.

  1. Companies " Stroygarantservis”, Moscow, requires a specialist in the field of wholesale sales. Responsibilities - cold calls, visits to offices and construction sites, conclusion of contracts. Education - higher, secondary, with experience active sales. Salary - 100,000 rubles. ($1631).
  2. Printing salon in Moscow invites an experienced employee to promote printing products. Salary - 50,000 ($815).
  3. Company ROLF Group, St. Petersburg, is looking for a VIP car sales agent. Experience from 1 year. The bet is 70,000 ($1142).

How much does a car and other goods sales manager earn

5 (100%) voted 1