If you are going to start your own business, you must first realize that this is a very difficult bread. It will not be possible to quickly earn money and then rest. Business is a continuous process that requires full dedication and great responsibility. Moreover, deep knowledge of methods is required. entrepreneurial activity. And what kind of activity to devote oneself to, where and from whom to learn how to do business - this is a separate issue altogether.

You have to be crazy not to take advantage of that mass useful information provided by the Internet. Video tutorials, forums, discussions, any webinar or online course today can be found in global network in huge numbers. And another question arises: how to choose the most correct, most useful courses and, importantly, free business training? It is no secret that a novice entrepreneur does not always have the opportunity to spend money on purchasing these courses. We are happy to provide you with a list of online learning materials that will not cost you a dime. With one click, you can start learning the basics of marketing, finance, business management, website building, and more. These courses provide their students with special tools to bring them to life. Perhaps this is the best chance for you, your team and your business to get back on their feet.

1. Fundamentals of entrepreneurship. University of California course

Business is an exciting but risky career move. To increase your chances of success, it would be wise to learn the basics of entrepreneurship by taking this effective and free course.

This interactive course contains from 4 to 8 hours of video lessons, as well as materials recommended for self-study. You will learn everything you need, get the skills and tools, marketing strategies, business plan features and much more.

2. How is a startup built?

Those who are going to build a business from scratch will need some practical advice. The How to Build a Startup course is different from any traditional textbook offered by an academic institution, and it focuses on teaching entrepreneurs how to quickly come up with ideas, test the market, and carve out a niche in it.

This course also requires the active participation of the student. During your studies, you can choose your own course of action, up to compiling your own exercises and projects. You don’t have to blindly rely on someone else’s idea, the course is aimed at creative people. You will be able to use this course to find out for sure how much your intended product will be in demand in the market and how fast the return on business will be.

3. Business financing is a sore subject

Need funding but don't know where to start? The University of Maryland's Online Pro Course can teach you how to raise money for your business. Even if you do not have initial capital.

The course is presented in video lecture format, and each session runs for four weeks, with a frequency of 3 to 5 hours of lectures per week. Designed for both beginners and existing entrepreneurs. Upon completion, you will learn all about the capital structure of successful businesses, learn how to find investors.

4. Turn on your fantasy

No matter what business you are in, every business needs a creative approach. To awaken the hidden possibilities that are most likely dormant in you, to motivate you to give birth to new ideas, a free course called "Awaken Your Creativity" offered by the specialists of the State University of New York on coursera. You will realize that you are capable of more and learn how to use your internal reserves both professional and personal life.

The course requires time from 3 to 4 hours a week and involves classes in the form of video lessons, expert assessments. The weekly discussions on the forum will also be very useful. In addition to learning how to recognize and use your own creativity, you will learn how to teach the same to other people who may be useful to you in the process of starting a business.

5. Business ethics in business and real life

It is important for an entrepreneur to understand the role of ethics in business. "Business Ethics for the Real World" is a free online course from the Santa Clara University School of the World Wide Web, and is focused on any kind of professional and entrepreneurial activity. This course will be very useful for both beginner businessmen or students, as well as experienced professionals.

The course does not impose its postulates, it allows participants to work at their own pace and aims to teach ethical theory that can be applied to real situations that often arise in business.

6. 21 important lessons for a businessman

Many people say that business is higher mathematics. In fact, there are so many difficulties, unpredictability and even traps for an ignorant beginner associated with it that it will be useful to learn from those who have already gone through all this on own experience. This is what the course “21 Important Lessons for Entrepreneurs” is about. 450 students have already rated it five stars, noting that it outlines the most important points of the initial stage of their business.

The duration of the course is two hours in total. It is divided into 23 online lectures.

7. Introduction to Marketing

What is the point of a business if your product is not being bought? The Introduction to Marketing course, a product of the Wharton School of the University of Pennsylvania, will teach you to "look down" and anticipate the needs of your customers.

The training takes place over four weeks and requires active training lasting approximately 5-6 hours per week. Learn everything you need to know about brand positioning and communication, learn how to accelerate your decision-making process, enter new markets, the marketing planning process, and proven marketing strategies.

8. Quick start on WordPress

Many beginners or working businessmen do not yet have a website, but they understand how important it is to manage their business online. This is important even if you plan to outsource the design and content of your website. You can start exploring all the features of the most popular web platform. Education is free.

This course offers 10 free videos that you can watch for an hour to learn how to create a simple WordPress one page step by step.

There is no need to delve into all the technical details of the webmaster's work. The course will lead you to the goal step by step. You will learn how to choose the best web host, provider, how to install and use WordPress dashboards, how to choose a design theme, how to create content, and much more.

9. Quick start with social networks

You probably have a Facebook page or a Twitter profile. Why not use it to promote your business? Place your business logo on your account. Now this will be the pages of your product or service. You won't believe how quickly your business will grow. You will have regular customers and customers. Simple posts in cyberspace will help you sell your product successfully.

Of course, this path is also not the easiest, everywhere there are subtleties. How to promote your product on social media - this is taught by a special video course "Social Media 101". Training includes step by step instructions on marketing techniques on Facebook, Twitter, LinkedIn, Instagram, Google+, YouTube, as well as on maintaining your own blog.

10. How to reason and argue?

The ability to express one's thoughts, to defend one's opinion, to talk about business is a necessary quality for an entrepreneur. Duke University offers a special course called "Think Again: How to Argue and Argue." How to discuss problems with business colleagues, how to learn to make decisions on your own, argue them, distinguish the important from the secondary - this course teaches all this. It is worth recalling that it is absolutely free. The 12-week course contains a cycle of video lectures and exercises.

11. Project planning and management

Among the listed courses in a special place - "Fundamentals of project planning and management (University of Virginia).

Poor project planning and clumsy execution will not bring success. If you want to develop as an entrepreneur, you need to learn the basics of project management. This course is four weeks long and requires you to spend 2 to 4 hours of your time per week to listen to video lectures and participate in practical exercises, discussions and quizzes.

You will learn exactly how to plan your business, understand what makes a project fail, learn to set clear goals for the project, prioritize goals.

12. Marketing in a digital world

Seasoned entrepreneurs know that the internet is playing an increasingly important role in marketing - even for small local businesses that operate mostly offline. Immerse yourself in the world of Internet marketing, you will be helped by a course called "Marketing in digital world offered by the University of Illinois.

For this course, you will need to spend 6 to 8 hours per week watching video lectures as well as participating in training sessions for a total of 12 weeks. Each week, students are given a real company example that you will use to learn the basics of marketing and how it has shifted towards the digital world.

13. The better the leader, the richer the life.

Entrepreneurs need to refresh their leadership skills. This will come in handy when it comes time to hire more employees or keep the attention of a large audience. The free course offered by the University of Pennsylvania is called "The Better the Leader, the Richer the Life." Training in this system will help you develop the necessary leadership skills.

The course is 10 weeks long and will require 3 to 8 hours of your time each week, includes video lectures and weekly assignments, along with multiple exam options at the end. You will learn practical and proven leadership techniques that will help you identify your core values ​​and gain the trust of those around you.

14. Financial accounting

You can't afford to hire an accountant to run your business? Perhaps you should try to master accounting yourself and manage your financial affairs on your own? This knowledge is available for free with the Introduction to Financial Accounting course offered by the University of Pennsylvania Business School.

You will be required to complete a course of video lectures (6 to 8 hours per week), discussions and tests for a total of four weeks. The course includes information about the key principles, provides all the special vocabulary and terminology of accounting.

15. Operational management

Anyone who wants to effectively manage their own business needs to have some basic knowledge of production control. The Wharton School of the University of Pennsylvania offers a free course "Introduction to Operations Management".

The course takes place over four weeks, with 5 to 7 hours of study time per week for video lectures, discussions and tests. By the end of the course, you will be able to identify bottlenecks in your business, fix problems that slow down productivity, and come up with new ways to improve business processes.

Being an entrepreneur isn't easy, and it's entirely possible that you'll feel pretty overwhelmed at times. But when you have the opportunity to learn, useful resources that offer academic and practical knowledge, and for free, you can be calm about your business.

Starting your own business if you have no experience is not easy. It will take a lot of knowledge, which often has to be earned through trial and error. There is one problem: while you are bruising, your business can go under.

Courses for start-up entrepreneurs come to the rescue - people who have gone through the path of creating their own business share the secrets of success and the necessary knowledge. We have collected several such courses - no motivational messages, only practical advice.

Legal aspects of IT startups

Price: is free

The course program is aimed at studying the most topical issues faced by young companies, and problem areas where the greatest risks are concentrated for their development and the start of a successful commercial activity. Among the topics: building relationships with an investor, protecting intellectual property, overcoming a corporate conflict, compliance with the mandatory requirements of the regulator, and others. All topics are adapted to the specifics of the IT startup business.

How to find a business idea

When:

Price: is free

This course covers what an urban entrepreneur needs to know to make their business successful, from finding a unique and useful idea to building a business model and creating a story about their project. The course will be useful for those who are just thinking about starting their own business, and for those who want to take an existing project to a new level.

IIDF sales launch workshop

When: enrollment is ongoing, the course lasts 2.5 months

Price: 500 thousand rubles

Course participants will learn to test the demand for their solution by talking to potential clients and find your first clients. Work with projects starts from the idea or prototype stage.

Financial Literacy for Entrepreneurs

When: enrollment is ongoing, the course lasts a month

Price: is free

Online course on how to stop being afraid and start counting money. Required knowledge for start own business and its management are set out plain language. The course is designed for a wide audience: both for those who have just born the idea of ​​their business, and for entrepreneurs whose business is not yet profitable.

Financial management

Price: 25 thousand rubles

The course participants will learn how to analyze the income statement, use various indicators for business valuation, evaluate investment attractiveness projects, build a unit economy model for your project and choose the appropriate monetization model.

Agile, Scrum, Kanban

Price: 25 thousand rubles

Agile project management methodologies - a series of management approaches, the dynamic formation of requirements and their implementation as a result of interaction within self-organizing working groups. Course participants will learn how to properly prioritize work, easily estimate deadlines and reduce risks when managing a product or project.

Creative entrepreneurship and innovation design

When: Registration is ongoing, the course lasts 35 days

Price: is free

In this course, entrepreneurs will learn creativity, and creative people will learn entrepreneurial thinking. Upon completion of the course, students will be able to generate ideas, analyze the market, organize business processes, search for a source of resources and fundraising. They will be able to find their place in the market and sell themselves or their product by learning how to make money from their talent.

More than 849,000 small and medium-sized businesses operate in Moscow (this is 13 percent of their total number across the country), and they employ more than two million people. We tell you what the city is doing to make business develop comfortably.

Hundreds of new cafes, restaurants, car repair shops, veterinary clinics and other small and medium-sized businesses have appeared in Moscow. The activity of metropolitan entrepreneurs has increased compared to last year, and this is evidenced by the calculation of taxes.

For the five months of 2018, compared to the same period last year, tax transfers from individual entrepreneurs increased by 33.8 percent, and from organizations - by 22.6 percent. Significant growth is noticeable in the field information technologies and communications (by 31.9 percent) and Catering(by 30.9 percent). In total, from January to May, the city treasury received 45.9 billion rubles from the tax levied under the simplified system. This is 27 percent more than in the first five months of last year.

“The role of small and medium-sized businesses for the city budget is growing every year. The total contribution of this sector to the tax revenues of the Moscow city budget, taking into account revenues from individual entrepreneurs, has increased over the past four years from 17 percent in 2014 to 23 percent in 2017,” said the Minister of the Government of Moscow, head.

This growth was facilitated by the comprehensive support of the city: businessmen are provided with benefits and preferences, and a comfortable environment is being created for them. In addition, Moscow ranks second in the annual National rating of the state of the investment climate in the regions Russian Federation compiled on the basis of a study by the Agency for Strategic Initiatives.

Each with a patent

The patent taxation system greatly facilitates doing business and stimulates the development of the city's economy. The growth of entrepreneurial activity is primarily noticeable in the number of patents received. During the first quarter of this year, capital businessmen acquired more than 51,000 patents. This is 22 percent more than in the first three months of 2017.

The growth leaders in patents were entrepreneurs providing domestic services. They acquired more than six thousand patents worth about 300 million rubles. And more than a thousand patents were bought by businessmen,.

Social entrepreneurship is also growing in popularity. This year, more patents have been acquired that can provide the services of tutors, cooks at home, nannies and nurses. In the first quarter of 2018, they brought a total of about 40 million rubles to the city budget, which is 90 percent more than for.

Entrepreneurs have also responded to demand in the food industry. Since the beginning of the year, 1,600 patents have been issued, which is 107 percent.

Savings with a patent

When buying a patent, a businessman is exempt from three types of tax: on income individuals(personal income tax), on the property of individuals and value added (VAT). Also, entrepreneurs who have chosen the patent system do not have to pay sales tax.

Money for business

The entrepreneur can get financial support. The Moscow Small Business Lending Assistance Fund issued new guarantees for 6.56 billion rubles in the first six months of this year, and partner banks provided loans and guarantees for 10.987 billion rubles on them. Small and medium business is interested in attracting external funds for current needs and development of new projects. And the guarantee of the city helps entrepreneurs to build a dialogue with investors.

Over the entire period of operation, the Moscow Guarantee Fund has issued guarantees for 62.5 billion rubles. Thanks to this, representatives of small and medium-sized businesses were able to get loans in banks in the amount of .

Free office: a network of coworking spaces

Entrepreneurs can work in an office with smart tables and a sound-absorbing cabin for free. For this, a network of co-working spaces has been created, where you can get up to three jobs free of charge. The centers are equipped with everything you need: there are tables, chairs, internet and recreation areas. Also in the centers you can find like-minded people and exchange experiences.

One of the most modern coworking spaces is open in. The office is equipped with a sound-absorbing booth for Internet calls and Skype meetings, smart desks with built-in Bluetooth speakers, USB ports, wireless charging, and even an induction mug warmer.

Knowledge is power: free education

Created for entrepreneurs in Moscow. Businessmen themselves choose interesting and necessary areas, such as marketing, organization management, personal effectiveness and new legislation for business.

You can learn the basics of running your own business at the MBM Startup School intensive five-day course. And those who have already decided to go to overseas market, can go to the "Moscow School of Exporter". Its listeners will be told about customs operations, taxes, legislation and accounting in the field of foreign economic activity, tools for bringing products to world markets.

There are also free webinars on the bidding and procurement procedure, seminars and trainings on marketing, sales, management and public procurement. And learn how to interact with supervisory authorities will help on the program "Hour of the Entrepreneur". They will teach you to speak with foreign clients in the same language in conversational English courses. The program was launched on the eve of the World Cup. Information about the webinars is published on the website of the State Budgetary Institution

Teaching business through courses, seminars, programs and business trainings is gaining popularity. Increasingly, people are realizing that the growth of their income from employment is very limited and are going to learn the basics of business, opening and managing, organizing business processes and development. The most famous players in this market are Business Youth, Synergy, Like-Center.

At the same time, business trainings have a polar reputation, there are a lot of positive and negative reviews on the Internet. Some call them scammers, while others consider them the best way learn to do business. They cover different topics: they help to find an idea for starting a business and create a company from scratch, they tell how it is done. There are paid and free, offline and online courses for beginners and experienced entrepreneurs in various fields. Read my personal ranking of the best business courses in 2019. At the end you will find links to free courses.

1. Business training from GreenSales and Petr Ponomarev

3. Antistartup - online course by Arkady Moreinis

Once upon a time, Arkady Moreinis and Evgeny Chernyak launched their own IT companies, and then decided to invest in startups and make money on it. It turned out that the ideas of novice startups about business are too far from reality and they have to be trained from scratch. This is how the Antistartup online course appeared, which dispels illusions and directs entrepreneurs in the right direction.

The cost of the course is from 90,000 rubles. Duration: 8 weeks of active learning + support. Antistartup program and details at this link.

4. MZS or "A million for a hundred" from Business Youth

The BM premium program is not for those who are just starting out. MHS for those who already have stable income and seeks to increase it. They promise, albeit with reservations, an increase in income at least twice. Duration: 2 months. Details and registration.

5. Training program TSEKH from Business Youth

The workshop is one of the most massive business trainings from one of the most famous business schools. Business Molodist offers to master the tools for starting a business and put them into practice. Term - 2 months. Details and registration at this link.

6. Online course "Entrepreneur" from the Like-center

The Center for Entrepreneurship Development offers a hands-on online business course. Details and registration.

7. Business Plant School of Business Synergy

Another three-day intensive for starting a business, but already from the Synergy business school. The offline event takes place in Moscow, but you can participate online from anywhere in the world. After three active days, participants will be accompanied for several months on a special platform. You can sign up and learn more.

8. Courses in business and management from Netology

Searching and downloading business courses on torrents is not relevant. Today there are free projects or individual classes. For example, in Netology, a separate block of programs and courses is dedicated to business and management, including some for free. You can check them out at this link.

9. Business environment from Sberbank

Platform " Business environment» accumulated knowledge and experience successful entrepreneurs and business coaches from the most popular business schools. In the bulk, the content on this site is free, but at the same time quite High Quality. Follow this link and check for yourself.

10. IIDF pre-accelerator

The Pre-Accelerator course of the Internet Initiatives Development Foundation will help you learn business as a system quickly, free of charge and effectively. This online course, but very practical - it is designed for startups who quickly work on a project, its prospects and investment attractiveness, watching video tutorials and filling out a questionnaire.

Then this questionnaire is considered by the fund's specialists in order to invite worthy projects to the accelerator, to give investments, a place to work, mentors in exchange for a share in the project. The course includes such topics as: product, economy and demand, team, competitors, market and promotion. Record.

Until now, people who have not understood and accepted digital realities modern world are looking for courses in their cities: St. Petersburg, Moscow, Novosibirsk, Yekaterinburg, Rostov, Kazan, Chelyabinsk, Omsk and other cities.

It seems to me that the best experts today are still concentrated in Moscow, but at the same time they strive for maximum coverage in the regions via the Internet, so I think that it is not worth signing up for any local courses.

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