The first modern market of a new format in Nizhny Novgorod - malls"Firebird" - will open on September 9, 2016 on Sovetskaya Square. This market has become part of the project of the shopping and entertainment center of the same name and will meet the most modern standards in the field of trade organization. This was reported by the press service of the development company "Stolitsa Nizhny".

The malls will be located on an area of ​​7,000 sq.m. and will consist of several thematic "islands" and mini-markets: meat, fish, deli, cheese, dairy products, vegetables and fruits, oriental sweets, spices and dried fruits, pickles, mushrooms, honey, beer. Residents of Nizhny Novgorod and guests of the city will also be able to visit departments with non-food products, including clothing. There will also be a gallery of art crafts in the malls. Two cafes will be opened on the territory of the market, which will offer their visitors fresh pastries, cakes, confectionery and oriental cuisine. There will also be a pharmacy and a post office.

feature modern market "Firebird" attention to the comfort of buyers and sellers has become, which is achieved through wide and bright aisles, beautiful shop windows, modern air conditioning and heating systems. There is a spacious parking lot for 300 cars next to the mall. There are also trolleys for goods for the convenience of shopping.

In the new malls, suppliers are carefully selected and the quality of products is controlled. The market has its own veterinary laboratory, dry warehouses and multi-temperature refrigerators. Shops for pre-sale preparation of products are equipped, from where products come to the shelves High Quality. In addition, farmers are provided with preferential rental rates, which ultimately reduces the cost of meat products: its price will be lower than the average for the city.

Visitors to the malls will be able to purchase products manufactured in the Nizhny Novgorod region, in particular from large manufacturers and small farms Arzamas, Bor, Vorotyn, Gorodetsky, Kstovsky, Koverninsky, Lyskovsky, Tonkinsky, Shakhunsky and other districts. The market will also sell products from the Vladimir and Ivanovo regions, the Republics of Mari El, Mordovia and Chuvashia.

On the opening day, September 9, shopping arcade "Firebird" discounts from 10 to 40% will apply to different groups of goods, various tastings and master classes will be held.

The malls are located at the address: Sovetskaya Square, 7.

Opening hours: from 08:00 to 20:00. Day off - Monday.

There are fewer and fewer markets in Moscow every year. Totally agree last days it became known that a sports cluster and a transport interchange hub will be built on the site of the former Cherkizovsky market, the same node will be built on the site of the former Petrovsky-Razumovsky market.

displacement process retail space from the city is not new - sometimes the markets are closed due to unsanitary conditions, sometimes for commercial reasons, sometimes for other reasons. In the first material of the series about markets that do not exist now, m24.ru columnist Alexei Baikov recalls Smolensky, Sukharevsky, Ptichy and Central.

Every year we hear about the closure of another Moscow market. They are being removed one by one - both the ugly brainchild of the 1990s, and the venerable marketplaces with a long history. Their place is occupied by the buildings of shopping centers and mega-malls, as if built under a blueprint. But how can you just take all this and forget it: a bag of nuts from the Central, a turtle bought after long tears from Ptichka, who for many years did not know the demolition of Adidas from Luzhniki, who did not want to install pirate Heroes III from the tray on "Savelovsky"? So we decided to walk through the back streets of memory and write our own history of the now disappeared Moscow markets - those that all of Moscow went to in Soviet times or more recently.

Smolensk market

Nothing, humble monk,

Now there is a Smolensky market on every square.

V. Mayakovsky, "Mystery-Buff"

One of the old Moscow markets that survived the revolution, but was destroyed under Soviet rule. In 1820, during the demolition of an earthen rampart at the intersection of the Arbat and the old Smolensk road, an "unaccounted" area was formed. Since earlier there were already several shops selling food supplies, merchants of all kinds immediately ran into the vacant place - and this is how one of the largest flea markets was formed. Food stalls were very quickly pushed into the background by all kinds of junk, household belongings, collections of minerals, antiques, books, dishes and other good things.

Food, however, still managed to take revenge for some time after in 1875, at the expense of the City Council, a covered two-story market was built in the center of the square for selling perishable products. As usual, there was not enough space for everyone, and the grocery trade immediately spilled over to adjacent stalls and carts, a couple of taverns were attached nearby, and life began to seethe with renewed vigor.

After the revolution, the Smolensk market turned into one of those innumerable Moscow flea markets where the "former" people exchanged their rich household utensils and valuables for food. One of the rows even began to be called French, since the overburdened aristocrats who traded in it spoke to each other in the language of Balzac and Dumas.

In the mid-1920s, the Moscow City Council decided to build a five-story department store on the corner of the Arbat, designed by the architect V. Mayat, in connection with which the Smolensky market was liquidated. "Torgsin", which later entered the building of the department store, burned down on the pages of Bulgakov's novel "The Master and Margarita".

Sukharevsky market

Like a wide woman, Sukharevka will fall on you - it’s not for nothing that Moscow is famous for “its bazaars with a woman’s width”; angry, shallow bargaining splashes in the green-yellow tavern shores.

O. Mandelstam. "Sukharevka"

Food stalls at the foot of the now defunct Sukharev Tower appeared at the end of the 18th century. But Sukharevka became a trading place for books, antiques, art objects and junk during the war of 1812. At first, the inhabitants fleeing the city sold their property there, and after the fire, looters and former homeowners took their place, trying to sell at least some of the little things in order to collect for themselves. Oil was poured into the fire by Count Rostopchin, who issued a decree that "all things, no matter where they come from, are the inalienable property of the one who currently owns them," and allowed them to be traded on Sundays until dusk at the Sukharev Tower. And it started...

After the revolution, Sukharevka turned into one of the fiercest flea market during the Civil War. Everything and everything was sold and exchanged here. Workers unscrewed whatever could still be unscrewed from the factories and carried it to Sukharevka. The Red Army soldiers exchanged state overcoats and weapons for bread. The "former" changed the remnants of their former luxury for food and felt boots. Sack speculators transported goods from there throughout Russia.

The Moscow City Council ended this bacchanalia by adopting personal requirement Lenin's decree "On the liquidation of the Sukharevsky market". Did not help. After a large-scale cleansing was carried out, the merchants waited a month or two and gradually began to seep back, and no police raids against them helped. And just then the New Economic Policy broke out and it somehow became inconvenient to crush the private entrepreneurial initiative "to the fullest".

As a result, the city authorities agreed to a compromise - instead of the old "wild" flea market, it was decided to build a more civilized Novosukharevsky market. Its design was entrusted not to anyone, but to Melnikov himself, who, ironically, at the same time was busy working on a sarcophagus for the body of Lenin.

The scheme invented by Melnikov has since become a classic and was repeatedly reproduced during perestroika and in the 1990s: rows of kiosks assembled in blocks of two with a showcase in front and an entrance in the back were placed around the central building. Each row and each kiosk in this row had its own individual numbers. Melnikov's know-how consisted in his favorite sawtooth pattern: inside each block, the windows of two kiosks were turned slightly at an angle to each other. Walking along the row, the buyer could see everything that lay in the windows, and approaching - to ask the price, he fell into a separate space, where he could easily choose and purchase goods without disturbing those walking by. The old Sukharevskaya flea market, according to Gilyarovsky, was forced out to the remote periphery of the new market and eked out a miserable existence there.

In 1930, the Novosukharevsky market was closed, and all its capital structures were transferred to the needs of the auto-dormekhbase located in this place. Only its central office, which is an architectural monument of regional significance, has survived to this day. But even closed a hundred years ago, Sukharevka still remains in our genetic memory, as if yesterday descended from the pages of Gilyarovsky - as a symbol of all the old Moscow bazaars.

Bird Market

A man walks through the Bird Market and drags a bear on a leash.

He is asked:

- Man, why are you, who will buy such a beast from you?

- Yes, I'm not behind this, I just want to look into the eyes of that bastard who sold such a fluffy hamster last year!

The most famous zoo market in the country had a long pre-revolutionary history, during most of which, like in Soviet times, it never officially existed.

"Bird" originated in the 17th century, in the bowels of Okhotny Ryad, where, among other things, there was a trade in "game and live birds, yard birds and singers" (Dal). In the middle of the 17th century, all the food rows - Kharcheva, Obzhorny and Okhotny, were transferred from the Kremlin behind Neglinka to the square next to the Paraskeva Pyatnitsa church. And in the 1840s, the game and live bird trade was moved again, this time to Trubnaya Square.

At the same time, apparently, the popular name of the market appeared, associated with the custom that existed at that time to buy live birds in cages for the feast of the Annunciation and immediately release them into the wild. Although before the revolution, Muscovites still often called "Ptichka" "Pipe". In 1851, the market expanded to the northern part of the square, after the trade in flowers, seeds and seedlings moved to the area of ​​the current Tsvetnoy Boulevard. Peasants with their cattle and breeders began to move there, selling dogs for hunting and guarding the yard, as well as mousecatchers.

The market on Trubnaya lasted until 1924, but then the new authorities finally realized that turkeys and sows walking around the very center of Moscow, although they give the city a certain oriental flavor, do not contribute to sanitation in any way. Trade in game and living creatures was moved to the Kalitnikovsky market, which after that became the same "Bird" known to every Muscovite.

Here it should be noted that if in the mid-1920s the surroundings of Taganka were still a working outskirts, then in subsequent years, when the city began to actively grow in this direction, the Bird Market again turned out to be almost in the center. In full accordance with geography, its “career guidance” also began to change: if during the NEP times peasants with cows and ducks still came there, then closer to the beginning of the war they were practically forced out of there by merchants who satisfied the demand of the townspeople for pets. The place of chickens and sows was taken by dogs and cats, aquarium fish and, of course, the main passion of all Moscow boys of the 1930s and 1940s - pigeons.

It makes little sense to tell what "Ptichka" was like in the days of developed socialism and in the dashing 1990s: the main zoo market of Moscow, and therefore of the whole country, where you could buy almost any pet or farm animals, and at the same time any pet supplies needed for their proper content. If in city pet stores it was sometimes impossible to find normal cages or aquariums during the day with fire, then at Ptichka all this could be purchased immediately after buying a pet and at prices below the state ones. But if you surf the Internet looking for stories about the old Bird Market, you will find there a complete tenderness mixed with senile nostalgia, while the reality was extremely unsightly.

It is clear that for a Soviet child, going to the Bird Market was even more interesting than going to the zoo: tropical fish swam majestically behind the glass of aquariums, parrots and bullfinches were flooded in every way, rabbits were spinning their ears, dogs were lying on bedding - and all this is not "there", behind bars, but at arm's length. But behind the beautiful picture was a bottomless cesspool of fraud and cruelty towards living goods.

Of course, it is unlikely that in the entire history of "Ptichka" they sold a bear cub instead of a hamster to someone. But to get a mongrel puppy under the guise of a thoroughbred, and "from the champion of the USSR" with all the "pedigrees" and medals that are due, home-grown Schweiks could easily. When the puppy grew up and became like "a diver's dog and all the shepherds at once", then not all deceived buyers had the kindness to keep the dog for themselves, and not put it out of the door. And experienced people from the very beginning remembered that "the best kitten sits at the breeder's house", and never took animals from Ptichka.

But those are dogs and cats. But other living creatures, in addition to "Bird", it was almost impossible to get in Moscow, which the scammers used with might and main. They could, for example, sell a wild and completely untamed mink instead of a domestic ferret ferret. How to keep it? And your problems. And then try to find that seller - not even in a year, but at least in a week. They could sell a sick animal, and in such a state that it did not even have time to live up to the first meeting with the veterinarian. Exotic birds and reptiles smuggled into the country were injected with sleeping pills. In the 1990s, sinister dealers from cardboard boxes, filled to the brim with puppies and kittens. At the end of the week, unsold live goods were packed in the same box, sealed with tape and thrown into the trash to die. There was no official certification system at all, and there was no veterinary control either.

In a word, knowledgeable people went to the Bird Market either for food and bloodworms for fishing, or to their trusted seller. And by the way, about the fact that "Bird" never officially existed, this is not a joke or an anecdote. On all the plans of Moscow, this market was still called Kalitnikovsky. The only map of the city, on which "Bird" was somehow indicated, was published in the USA by order of the CIA.

What happened next was, in general, predetermined by the very logic of the city's development under the conditions of wild capitalism. The land in the vicinity of Taganka became "golden", and the fate of "Ptichka", as well as other markets located too close to the center, was decided. In 2001, all trade in living creatures was forced out to the Sadovod market located on the Moscow Ring Road, where it is still safely warming up, or rather, burning out. New generations of animal lovers prefer to buy their pets from trusted breeders or, in extreme cases, from ads on the Internet.

Central market

Meat department, Central Market, end of the day.

“Thirty years have passed, oh God! Thirty years!

And the Assyrian seller says to me:

- Kaneshna, I remember volleyball, but there is no meat!

Y. Vizbor, "Volleyball on Sretenka"

Another fragment of the former splendor of Okhotny Ryad that remained on the map of Moscow. Or rather, even his direct heir, since most of the food merchants from there in the 1920s were transferred to Tsvetnoy Boulevard. In 1937, the first wooden structures of the Central Market were built. And since 1947, during the reconstruction of Tsvetnoy Boulevard, they began to be demolished and rebuilt again - this is how the very Central Market appeared, where the heroes of "Pokrovsky Gates" and other films about the life of Muscovites in the era of developed socialism went to buy.

By the way, not just "Central", but "Central Kolkhoz Market". Collective farm markets remained one of the islands of the NEP that survived the era of collectivization and industrialization, and even Khrushchev's final offensive against the remnants of private enterprise. First of all, it was the collective farmers who were allowed to trade on them - products from their household plots. Citizens who had their own subsidiary plots, organizations of consumer cooperatives with products accepted from collective farms for a commission, purchasing cooperatives that purchased all kinds of forest gifts from the population: game, mushrooms and berries were allowed into the areas not occupied by collective farmers. All sorts of handicraftsmen with their products and government organizations with manufactured goods squeezed into the remaining counters.

The new Central Market was conceived as main market country, which had to be equal to similar markets in other parts of Moscow and in all other Soviet cities. The result was a combination of modern (by the standards of the 1950s) shopping complex with a deep rural archaism. In the light-filled main building and in the vegetable pavilion, which was completed a little later, white tiles reigned, cleanliness and order, and in the backyard, where a rickety ladder led from birth, there were rural-looking board stalls. They traded everything - milk and meat, vegetables, clothes and shoes, stationery. But not everyone could afford to buy there - for example, in the relatively well-fed 1970s, a kilogram of meat tenderloin cost 10 rubles at the Central, with an average salary of 120 rubles. Therefore, most Muscovites went there only on special occasions such as weddings, commemorations or New Year's Eve.

In 1994, the Central Market was closed and almost all buildings were demolished, except for the central building. In 2007, it was acquired by the RGI company, which at first wanted to revive the former "Central" in the form of a full-fledged farmers' market. The city authorities had already agreed on the project, but since another developer on a neighboring site decided to build an elite residential building, the permit was withdrawn. RGI had to build another fashionable shopping center with a small food market on the upper floors. The current "Central" is designed mainly for gourmets - it sells all kinds of farm products, bread from its own bakery, homemade pasta, fruits from all over the world and all sorts of exotic things like maize flour and St. Petersburg smelt fish. Prices are appropriate.

The ravine behind Sovetskaya Square in Nizhny Novgorod will turn into a park, but first a shopping center will be built there, which will be quite large and will not only occupy the area of ​​the current market, but also go beyond it.

Architect Viktor Zubkov

This is not the first time Sovietskaya Square has attracted the attention of the City Council. There were proposals with global changes, with the demolition of the supermarket and other buildings located on it. But the projects developed into more rational proposals. And for the September town planning council of 2011, a foresk on the development of the territory behind the Soviet supermarket, limited by the streets of Bogorodsky, Admiral Vasyunin, General Ivliev, was submitted.

Architect Viktor Zubkov presented the developments of his workshop at the town-planning council. A large multifunctional shopping, administrative, sports and entertainment complex behind Sovetskaya Square has been brought up for discussion. “As a framework for the planning structure of the territory, the architect says, a pedestrian boulevard is envisaged, connecting the complex of buildings that form Sovetskaya Square, the buildings of the telephone exchange, the supermarket, and the planned shopping and sports and entertainment center.” The project provides unhindered access of transport to all buildings on this site, and for the convenience of entering the underground parking of retail and sports complexes and the shortest connection between the two microdistricts, a new passage was formed from Bogorodsky Street to Vasyunin Street.

This will be the ravine behind Sovetskaya Square

The trade and administrative center is a compact formation, with the allocation of separate blocks of different heights for various trade. All functional premises are interconnected by a complex of spaces with overhead light, which helps to freely enter the trading blocks. The total area of ​​the shopping and administrative center is 92,013 sq.m! No less large-scale is the sports and entertainment complex, which consists of a fitness center, a bowling alley, a cinema, a skating rink and an open stage in a newly-made park. For such large new construction volumes, it is necessary to provide their own engineering infrastructure. It is from there that the development of the territory is supposed to begin.
Building is carried out in three phases:
The first stage is the engineering preparation of the territory and the construction of engineering infrastructure facilities (boiler house, TP, RP, etc.)
The second stage is the construction of a shopping center.
The third stage is the construction of a sports and entertainment center.

The high-quality study of the foresketch allowed the city council members to approve it as the basis for further design. Anna Gelfond commented on the work done by the Zubkov Architectural Workshop in the following way: “The project was successful. The developed program of the multifunctional complex will meet the needs at all levels of use: city, district, microdistrict.”

In the late 80s - early 90s of the last century, shuttle trade became widespread. Entrepreneurial people traveled to neighboring regions and even countries for cheap things and products that they sold to their compatriots. Many markets were organized according to this principle, including the market on Sovetskaya Square in Nizhny Novgorod. Residents constantly complained about unsanitary conditions, the sale of low-quality goods and the criminal order that prevailed there. Gradually, spontaneous trade began to give way to large shopping centers. When the construction of the Zhar-Ptitsa shopping center began on Sovetskaya, everyone was interested in the question: what will happen to the market? The investor undertook the obligation to build modern shopping malls next to the shopping and entertainment center that meet the highest standards of organizing market trade. Already in September new market will open its doors to buyers who can find goods there for every taste and budget.

Best Neighborhood

Nizhny Patriots wrote about the opening of the Zhar-Ptitsa shopping and entertainment center, which took place on October 15, 2015, while mentioning the next phase of the construction of the complex on Sovetskaya Square - modern shopping malls. According to federal law“On retail markets”, from January 1, 2016, all agricultural markets in Nizhny Novgorod should work only in capital buildings. The group of companies "Stolitsa Nizhny" offers Nizhny Novgorod residents new format covered market, where there will be all the necessary infrastructure for civilized communication between buyers and sellers.

The total area of ​​the covered market on Sovetskaya Square - 7018 square meters

According to Vladimir Borodachev, the head of the shopping arcade on Sovetskaya Square, two forms of trade organization correspond to modern market realities. The first one is large shopping and entertainment centers that allow not only to make purchases, but also to spend leisure time with a family or a company. As a rule, they represent large chain food and grocery stores branded trade, federal networks. The second form is markets where small businesses, including local food producers, trade.

The main entrance of the market is located opposite the shopping and entertainment center "Firebird"

I think that the best neighborhood is when the shopping and entertainment center and shopping malls are located nearby, - says Vladimir Borodachev. - Residents of the area it leaves the choice of where to buy what goods. In addition, it contributes to the development of a competitive environment, which is especially important for the city's economy.

Entrance to the market from Vasyunin street

Buyers will also be able to enter the market from Bogorodskogo Street

"Islands" and two cafes

Vladimir Borodachev is confident that the new Zhar-Ptitsa covered market will become a place of attraction not only for the residents of the Sovetsky District, but for the entire city. It will be easy to get to it both by public transport and by your own car. Near the market there is a parking lot for 310 cars. It will be possible to enter the building at any of the three entrances located on different sides for the convenience of buyers. Having entered there, a person can take a basket or cart and get acquainted with the assortment in trading floor. There will be no hustle and bustle - the aisles will be wide and spacious.

The territory of the market is a small town with a center and streets

By the way, the malls are also arranged in a special way. On an area of ​​about seven thousand square meters, several "islands" and mini-markets will be organized, which will be thematically divided. "Islands" will be as follows: meat, fish, deli, cheeses, dairy products, vegetables and fruits, dried fruits, pickles, mushrooms. There will also be several departments with non-food items, including clothing. In addition, there will be two cafes on the territory of the market, where you can enjoy fresh pastries, cakes, confectionery, and oriental cuisine. A pharmacy, a post office and its own veterinary laboratory will also be part of the "archipelago" of the market.

The internal architecture of the market combines modern tendencies and market traditions

Buyers do not have to worry about the quality of the goods purchased there. All goods will undergo mandatory examination. They will be stored in modern equipment: new refrigerated showcases and refrigerated cabinets. A large ventilation and air conditioning system will always maintain the right conditions.

Products from manufacturers

As for prices, they will be lower at the Firebird market compared to other places where products are sold. Firstly, this is due to the fact that not resellers will trade there, but manufacturers themselves. Secondly, minimum rental rates are set for them.

People of any income level will be able to purchase goods here, - says Vladimir Borodachev. - They will have the opportunity to bargain, as in any other market, and try the product offered. We will also hold tastings, set discounts so that the buyer and seller are in direct contact with each other.

Producers from different regions of the Nizhny Novgorod region will present their products in the shopping malls on Sovetskaya Square: Vorotynsky, Tonkinsky, Arzamassky, Kstovsky, Shakhunsky, Koverninsky, Borsky. Also on the shelves, residents will be able to find goods from Mari El, Mordovia, Vladimir and Ivanovo regions, the Chuvash Republic.

People will sell products from their personal household plots, - says Borodachev. - I would like to note that even gourmets will be able to find goods to their liking at the Firebird market. Venison, wild boar, various varieties of caviar, lobsters, squids - the counters will burst with various delights.

Beauty and tradition

The general director of the DeltaStroy company, architect Andrey Taig, who created the design of the shopping arcade on Sovetskaya Square, told the Patriots of Nizhny about the features of the building's architecture.

When designing, we were guided by two trends. We wanted to build a modern building and at the same time preserve the traditions inherent in the market, - says Andrey Taig. - A pitched two-tier roof seems to float above the frame of the building, glazing gives the building lightness, large columns on which this roof rests also complement the look. All this creates a unique architecture and beauty. I think we succeeded in combining the two trends.

In order to form the architecture inside, experts analyzed European-level markets in Moscow and St. Petersburg. As a result, the covered market on Sovetskaya will appear before buyers in the form of a small town with its own center and streets.

The architects also thought about how to organize the space outside the market. There will be a pedestrian zone between it and the shopping and entertainment center from the side of Vasyunin Street, the territory near the Firebird complex has already been landscaped: trees have been planted there, a lawn has been laid out, and flowerpots have been installed.

We simply needed a market of this type, - Denis Novikov, head of the administration of the Soviet District, notes. - I am sure that the residents of not only our region, but also others will use it. After its opening, entrepreneurs will have no reason to complain that they are not allowed to sell. Now they will have the opportunity to do their job in civilized conditions. This covered market complies with all new standards and requirements, so I think Sovetskaya Square will become the core of the area where people will go for shopping and just to have a good time.

Anastasia ZHUKOVA

Having continued the history of trade on Trubnaya Square in modern times, it immediately became the most important symbol of the gastronomy of our metropolis. Designed in the spirit of the 19th century, the market building fits perfectly into the landscape of the Boulevard Ring.

The conceptual content is in the spirit of the times and in accordance with the most fashionable trends: these are not only shopping arcades with first-class products for every day, which have taken their own floor, but also the best boutiques and corners with ready-made food that you can buy to take away or eat directly in place.

Corners with Russian, Vietnamese, Greek, Mexican, American, Chinese, Korean, Dagestan, Middle Eastern, Indian, Japanese, Uzbek and Georgian food are open in the luxurious gallery of food courts on the ground and mezzanine floors. AT flower shop collect stylish bouquets, recommend cigars in a tobacco boutique, and wine in an alcoholic one.

The Central Market is the perfect place to shop for farm products, spend leisure time on weekends, have a quick lunch on weekdays, a leisurely family breakfast on Saturdays, and a friendly lunch with expat friends after walking around the city center. The central one also meets the needs of people with disabilities - elevators and escalators are provided for their convenience. Future plans include gastronomic festivals, master classes, performances and fashion shows. In the spring there will be an open area on the street. Large city parking nearby.

Address: Rozhdestvensky Boulevard, 1; opening hours: from 8 to 23

Story

Start of trading on Trubnaya Square songbird, pigeons, small animals.

Trubnaya Square is becoming a venue for cultural and entertainment events.

Transformation of the market into a more civilized one. They built 1200 wooden tents and began to trade in all kinds of goods. The market is taking shape.

During the reconstruction of Tsvetnoy Boulevard and Trubnaya Square, the Central Market received a new building, where it was allowed to sell products to collective farmers.

On the northern side of the square there are traders of flowers, seedlings of ornamental and fruit trees. Thanks to this, the square later got its name "Tsvetnoy Boulevard".