The corresponding Decree No. 34-UM dated March 29, 2020 was signed by Moscow Mayor Sergei Sobyanin on March 29, 2020. The new document amends (supplements) the previously issued Decree No. 12-UM of 03/05/2020.

We tell what can and cannot be done in accordance with the new Decree.

Despite the introduced regime of self-isolation, in some cases it is still possible to leave the house. We list these cases below.

In what cases you can leave the house:
* In case of seeking emergency medical care.
* In the event of a threat to life or health.
* In case of going to the place of activity (work), the implementation of which is not prohibited. We previously wrote about
* For the purchase of products and goods - to the nearest store.
* In the case of walking pets - at a distance of no more than 100 meters from the place of residence.
* If necessary, take out the garbage - to the nearest place of accumulation of waste.

If you still need to leave the house, you should follow a number of rules.

How to behave on the street, in public places and public transport:
* It is necessary to keep a distance (social distancing), that is, not to approach other citizens at a distance of less than one and a half meters, with the exception of taxi rides.
* Follow the instructions of the special markings for social distancing in the places where it is applied.

The Decree does not apply:
* in cases of medical assistance. help.
* per activity law enforcement and other bodies whose actions are aimed at ensuring the safety of citizens.
* for road traffic.
* for citizens who have been issued special permits.
* for cases of arrival and departure from the city.

Until what date will the self-isolation regime for all residents of Moscow, introduced from March 30, 2020, last:

This means that the timing of the lifting of the home self-isolation regime will be announced later, after the epidemiological situation improves in Moscow and the region, and the spread of coronavirus infection begins to decline.

Russian clothing sales, one of the favorite topics for discussion. As a rule, it is customary to talk about them as unsystematic, spontaneous actions aimed only at deceiving a gullible buyer and selling illiquid assets.

Yes, sales of clothes in our country do not yet reach the level of the world, it's a fact! domestic market has its own characteristics, sometimes with a minus sign. But still, on Russian market, a lot of serious companies have already appeared, living according to the world laws of trade. And for them, sales, discounts, promotions are not a whim, not a deception of buyers, but a necessity dictated by the laws of trade, and such events are planned carefully and according to a number of rules.

Sale - always an event, and no less important than the appearance of a new seasonal collection. Sale is one of the stages life cycle fashion. At the center of every sale- discounts, allowing buyers to save their hard-earned money, and therefore to interest them, to attract them to a particular store.

Trading is cyclical. The spring-summer season starts on February 15 and ends on August 15. The rest of the time is considered the autumn-winter season.

During the season, actions to promote collections or individual goods are necessarily practiced. Such events are necessary to attract and retain customers, as well as to sell those products, the seasonality of which is limited.

For example, in the middle of autumn, promotions for outerwear are appropriate, in April - May for a number of items from their first spring collections, in early summer, for example, for bathing suits.

All sorts of discounts allow you to regulate the flow, so they are needed throughout the season. Discounts and promotions make it possible not to bring the goods to total sales, and to avoid too much discount on obsolete goods. When for low price sell huge quantities of unsold goods, this is the wrong purchasing policy, you need to order as much goods as you can sell. Sales should be planned, and not to be drained for a penny of goods purchased by mistake.

The range of stores is constantly changing. There are clothing brands that produce up to 12 collections per season. Such collections are called "themes". Therefore, some of the "themes" must be subjected to a markdown and sold. During the season, it is possible to sell with a 30% discount the goods that have been hanging in the trading area for about a month. The amount of discounts depends on the periods of product turnover, which are different for each particular brand.

There are no strict uniform regulations for sales, discounts and promotions. There are some rules that vary depending on the policy of the brand and the specific current situation.

For example, such a policy is possible, if during the first 2 weeks of sales more than 50% of any article is sold, then it is safe to say that this article will not be discounted during the season, and it is likely that it will be sold out long before the final sale . So, it is not always worth postponing the purchase of a very necessary, or very pleasant thing for later. If less than 50% is sold, then the article can be discounted by 30% and further by 50% if the first discount did not work. It is always good when the buyer uses the services of specific, so to speak, "their" stores. In this case, you can look closely and understand the sale policy of this trading platform. Spontaneous shopping in this sense is less profitable.

sales, usually include 3 stages and can last up to 2 months. Summer season starts in mid-June and ends in early August. Winter - from mid-December to early March. Sometimes the remaining assortment is left for a later date, allocating a special area for it on the trading floor. Classical discounts at the first stage are 20 - 30%, at the second - 50%, at the third - 70%. Discounts of 80-90% are very rare in our market. The timing of the start and end of the stages of the size of discounts depends on the marketing policy of the company and sales in the season.

Experts believe that the optimal duration of sales is 45 days. The start time of sales depends, first of all, on how the season went. The more successful the season at the store, the later the sale begins. The second criterion is the timing of the start of sales in stores of competing brands.

There is a rule that during the season, discounted items are placed in a remote part of the store, and during the sales period, the sale zone moves to the first positions, but new deliveries move to the background. Stocks are most often promoted in the entry area and other active points of the trading floor.

The newer the collection, the closer to the entrance it is located. And during the sales period, certain approaches to zoning are applied. At all stages of the sale in the area adjacent to the entrance to the store, collections are presented for which maximum discounts are set. Here are the most relevant in this season commodity groups. In the middle zone from the entrance, there is a more expensive or out-of-season product. It is here that in the height of summer you can buy a warm jumper or a coat at a discount. In the most remote part of the store from the entrance, goods with a minimum discount or without a discount are presented - accessories, basic models, as well as new collections arriving before the end of the sale. Therefore, if there are signs and inscriptions on the store window indicating the presence of a sale, entering shopping room properly, look around.

In some stores, discounts start from 10 - 15% and reach 70%. Companies often do not adhere to the generally accepted stages of sales and discounts, conducting markdowns depending on the current situation. Some start the sale much later than in other stores and end it after 3 weeks, starting at 40% and quickly increasing discounts to 50-70%.

Merchandising varies greatly depending on the level of the brand. In stores of the “middle +” segment, during sales, walls and tables look freer, neater, hanging is not very frequent, special attention is paid to accessories. Arriving at such a store, the buyer immediately perceives the quality level, sometimes without even knowing the name of this brand, its status.

The middle and low price segments do not make a secret of their product balances. As a rule, during the sale you will see high stacks of clothes, dense hanging, each model can be presented in several sizes.

Changes during sales appearance dummies. One of the common tricks is to dress the mannequins very simply, in fairly modest clothes, which allows you to focus on the sale and promote all the store's offers, and not stimulate the buyer to look for any specific things, not spur his interest in things that are exceptionally catchy. Only the sale collection can be presented on the mannequins, which emphasizes the interest of buyers. Some companies dedicate one part of the windows to the sale, and decorate the other part in a seasonal concept, placing new items. In some cases, mannequins are decorated with some material that is not related to the collection, this is done so that when entering the store, the buyer is set for the sale as a whole, and not for any particular item.

Learn to shop sales, use discounts and promotions, and then all stories about sheer deception will remain just idle talk. And, of course, I want to believe that after a while we will still reach the level of sales of the global trading community!

Each potential buyer needs to know when sales start on the Aliexpress site in order to purchase the desired product profitably. The largest Runet platform is interested in attracting as many customers as possible, therefore, it holds various kinds of promotions with enviable regularity. Discounts can be either purely symbolic (5-10%) or reach 50% or more.

How do you know when is the best time to buy what you need?
Friends, it's already 2020, so actual information by dates for this year, .

Different stores on the Alibaba platform have discount promotions almost daily, so you can get a discount in such situations:

1. Discount for bulk purchase. Usually, all sellers reduce the cost of a unit of goods when buying from 2-3 pieces or more. You can see the wholesale price directly on the product page;
2. Coupons. Appear at different stores regardless of whether there is a global sale. Standard coupon denominations: 1 USD for purchases over $10 and 2 USD for purchases over $19;
3. Hot Products. Positions with discounts are displayed separately from the rest in a special section;
4. Weekly Bestsellers;
5. Seasonal and thematic sales.

The latter are the most interesting for buyers, because only here you can buy appliances, clothes and shoes or household goods with a solid discount.

Seasonal and thematic sales: dates followed by buyers around the world

Regardless of whether the client uses the desktop site version or logged in from a mobile application, his field of vision always includes bright banners, notifying about future sales on AliExpress.

Thematic days include days of discounts dedicated to various anniversaries and holidays of various peoples and cultures. This also includes international holidays: Defender of the Fatherland, New Year, Valentine's Day. Anniversaries of the site are celebrated on a large scale, so there are discounts on almost the entire range of products presented.

List of thematic and seasonal sales Aliexpress, which come annually:

• 11.11 Sale- the most famous;
• Black Friday and her brother cyber monday;
• Sale 12.12;
• Main sale;
• Discounts in honor Chinese New Year;
• Thematic promotions in honor of February 23 And March 8;
• Birthday of Aliexpress online store;
• Forever Young;
• Discounts in honor of Halloween and others.

Seasonal sales on the site are held in honor of the end of each season, so promotions are available at any time of the year. So that the largest sales on Aliexpress do not pass by, we suggest that you familiarize yourself with the rating of these events.

Sale 11.11

Sale 11.11 is the most famous event among all fans of the Chinese site. It starts annually at 11 am on November 11 and lasts exactly one day. A week before, the pages of sellers are already receiving news about future discounts, the value of which can reach 90%. On average, the price concession is set at the level of 30-40%.

At the same time, you need to be careful: cunning sellers can raise the price of a product, and then lower it again on the day of the sale, allegedly “providing a discount,” which is not really there. Therefore, it is important to put the product in the basket in advance and monitor the change in its cost so that shopping is really profitable.

Users can also use letyshops, a popular cashback that allows you to return part of the funds spent. The same application installed in the browser perfectly shows the dynamics of the price of the product, which is very convenient. IN mobile application during the period of preparation for the sale, you can take part in different games, for which you can receive coins. Then they are exchanged for coupons.

Black Friday Sale & Cyber ​​Monday Sale

Black Friday is rightfully in second place in the ranking of popular Aliexpress sales, because it is at this time that you can buy good equipment at a great price. In her honor, sellers place coupons on the main pages of stores, which the buyer then uses when paying for the purchase. As part of the promotion in the mobile application, you can also catch coins.

Sale of the Year in anticipation of the New Year

Exactly one month after the world-famous 11.11. Sale starts on 12.12. Every year before this, a promotional video describing the event appears on the site. In a few days, flash-games with coins as a prize become available in the Aliexpress app for smartphones. You can play on average no more than 5 times a day. In turn, the accumulated coins are exchanged for real coupons, which make it possible to get a tangible discount. TMall and Lowcoster are the main sections where the price reduction will be the most significant. There are only 24 hours for profitable purchases.

Chinese New Year is waiting for everyone in the spring

Be carefull! As part of this sale on Aliexpress, some sellers may first inflate the price, and then lower it. As a result, the site visitor sees a beautiful “90% discount” banner, although in fact the price has not changed at all. Therefore, if you want to buy household goods, appliances or things, you need to monitor the cost of the product you like in advance.

Proper shopping in Chinese New Year:

1. Analyze cost;
2. When ordering things, get ready for a delay in delivery;
3. Use coupons, do not miss drawings;
4. Look for trusted stores that value their reputation.

The celebration will take place on February 16th. You must be prepared that more than 5 days can pass from the moment you pay for the goods to the moment they are loaded on the plane - the Chinese really arrange long festivities. So it pays to be patient.

Discounts for March 8 and Patronymic Defender's Day

This is a purely women's and men's holiday, therefore, all products are divided into categories. The stronger sex can save a lot on the purchase of equipment and men's goods, the beautiful half of humanity will obviously be pleased with the abundance of handbags, dresses and cosmetics at an attractive price. To always be up to date with the news, you need to follow the promo on the main page of Aliexpress. And on Valentine's Day on February 14, everyone can get a coupon to please their soul mate with a present.

Youth Summer (Forever Young)

The last event in the rating of sales on the Aliexpress site. It starts annually at the end of May-beginning of June, in 2019 - on May 26. Timed to last calls And proms, so there is an opportunity to buy inexpensive clothes and shoes with delivery to Russia and dozens of other countries around the world. In this case, all products that are in the catalog participate in the promotion. Anyone who registers on the platform and receives a coupon can take advantage of advantageous offers and save money.

All the sales described on the site are repeated annually, so arm yourself with a diary and mark the dates of the largest ones in order to shop profitably! Aliexpress prepares a lot of interesting things for new customers and regular customers.

Sale on Aliexpress 2019 will be a great opportunity to purchase the desired products with discounts. Those who follow the calendar and make a purchase as part of the planned promotions will be lucky.

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It is interesting for every fashionista to know when summer sales are here and abroad.

After all, the season of discounts is a great moment to replenish your wardrobe with new, stylish things at the most favorable prices. Traditionally, sales start at the very height of the season, and shopaholics try not to miss the opportunity to replenish their wardrobe with fashionable things. When are the sales in summer in the capital?

Season in Moscow summer discounts starts at the end of June, but the bulk falls on the beginning of July, so you should have a little patience and buy the thing you like at a better price.

Despite the fact that at the very beginning of the sales season, the discounts are relatively small - only 5-10%, it is during this period that shoppers begin to actively purchase things, which is justified by a wide selection of goods and the availability of all sizes. In a month, the prices for these things will be reduced by 70%, but there is a high probability that the required sizes will not be available.

Shopping is not in a hurry, especially when it comes to replenishing a fashionable wardrobe. Pay attention to the price tags - in some cases, goods at the counter under the "-50%" sign are sold at full price or with a small discount. Store clerks often use this technique to increase sales. Of course, you will be disappointed when it turns out that the benefit from the purchase is very small.

Remember that sellers are just as interested in sales as buyers. What kind of methods are not used by stores to stimulate sales. For example, a sign with information about the action of a 10-20% discount on goods until a certain date does not mean at all that the sale will end on the specified day. In most cases, the discount will increase in the future.

Another popular trick that is often used in stores is “three for the price of two” products, when buying two things, the third one goes as if as a gift. Participation in such actions brings purely moral pleasure, since as a result these things turn out to be unnecessary and useless. Do not fall for such provocations!

It is important to know that consumer protection law applies to all products, including those purchased at a discount. You have the right to exchange or return an item, even if the store has a "non-refundable item" ad.

Information about the addresses of summer sales, the amount of discounts and validity periods can be found on the relevant Internet resources. Take advantage of the opportunity to buy trendy and quality items at half price.

In order not to be left out of fashion shopping, it is also important to study the main sales locations in the world and know when sales will begin in boutiques and mega-malls in foreign countries. in summer.

Paris

Tourists from all over the world traditionally consider Paris to be the center of fashion. Shopping in France has long attracted shopaholics with a wide selection of quality collections of famous brands at minimal prices. Here, the peak of the sales season falls on the very middle of summer - the month of July.

The main places for bargains are the Galeries Lafaye department store and Boulevard Haussmann, while on Avenue Montaigne, designer trends from Valentino, Louis Vuitton, Chanel and Dior are cutting prices. Also a good choice is Le Bon Marche, the oldest French department store. But when is the discount season in summer in other cities and countries?

Italy

In Italy, during sales seasons, branded items can be bought at a significant discount of up to 70%. Summer sales start in July and last until August. A clear sales schedule is followed mainly by large shopping centers, and small boutiques, of which there are quite a lot on the central streets of cities, independently choose the time of discounts.

But 4 streets are considered the best place:

• Via Sant'Andrea;
• Via Gesu;
• Via Santo Spirito;
• Via Montenapole.

If you decide to go shopping on your own, then you should consider some points:

• You should not buy any goods on the street, from people selling without a license. When leaving the country, if the product turns out to be a fake, you can pay a fine.
• When choosing a purchase, be extremely careful. Returns in Italy are not accepted. You can make an exchange only if there is a marriage or receive compensation in the form of a loan for a future purchase.
• On labels and packages there is always a lot of interesting information about the purchased product.
• Pay attention to the price tags, they should be on every product.
• Shopping centers and outlets located on the outskirts provide the biggest discounts.

It is worth noting that in the south of the country the same things can cost twice as much as in the north. Tourists who combine outdoor activities with sightseeing and shopping still prefer the central part of Italy.

Spain

Barcelona holds the record for the longest sales season in Europe, which lasts for two whole months - July and August. When choosing a purchase, do not rush, go around shopping centers (if possible), ask the price and start shopping. But keep in mind that by the end of the sale, the sizes remain non-standard, and the assortment is minimal.

Singapore

Discounts in Singapore start at the end of May and continue to please all shoppers until July 24th. This city is the champion of sales, where almost everything outlets, ranging from large centers and boutiques to small shops, strive to offer best discounts and are inviting buyers.

How to shop during the discount season with meaning? During the sale, you should pay attention to all current trends, as many of them will be relevant next season. Considering that most women are spontaneous and emotional, these emotions usually take over during discounts.

Experts advise to be a little pragmatic during the sales season. They offer some really good, quality purchases to add to your wardrobe, such as classic-cut jeans that are perfect for your figure, a jacket made of quality fabric, and, of course, several pairs of shoes that are much cheaper during discounts.

In many countries, the days of seasonal sales are set not by fashion stores, but by the state. In France, they usually take place in early June and last for several weeks, prices at this time are reduced by 30-70%. At other times of the year, shops are prohibited from massively reducing prices. As a result, buyers have no problem getting information.

In Russia everyone fashion clothing store he decides when to arrange sales, so the spread in terms is quite large. In the gallery of shops Bosco di Ciliegi The official sale starts in June.
In the shop "Grishko", which specializes in clothes and shoes for dance, in August-September is the high season, so discounts will only start in November.
But usually the first stage of sales falls on July, during this period, discounts, as a rule, do not exceed 30%, but there are almost all sizes. In late July - early August, the second stage begins, prices are reduced by 50-70%, but the chances of finding something worthwhile are also decreasing. Therefore, if fashion clothing store holds a sale in several stages, try to get into the first wave. Most brands start selling only in August, that is, at the very end of the season. If you are planning to capture the velvet season at sea, this offer is especially relevant - you can buy hits of the season at a significant discount and have time to enjoy them.
Winter sales start in December and continue until mid-February, but again, there is no uniformity among our stores. Some try to attract customers with discounts before the New Year, while others, on the contrary, seize the moment and sell goods with maximum profit.
How not to miss the sale? Many sites on the Internet are devoted to this problem, but not all of them offer the necessary information in a timely manner. The point is not their sluggishness, but the fact that the stores themselves are not very willing to make contact. Some, for example, brands included in the group Zara, do not report their sales at all. Russian stores learn about the exact date from the main office in Spain only two weeks in advance. This information does not get into the press, that the sale has begun, buyers will find out only when they come to the store, even the windows are changed overnight. Most do not hide the start dates of sales, but they are not in a hurry to report them, so the result is about the same.
There is a way out of this situation - you need to become a regular customer. This is not a closed club, as it often seems. If you like a certain fashion clothing store and you plan to go there from time to time, be sure to ask if he has loyalty cards. Sometimes they are given simply upon request, in some cases you need to make a one-time purchase over a certain amount. If such a purchase seems too big for you alone, come with a friend and get one card for two. Given that most of these cards are cumulative, together you will reach the next level faster.
In all stores Bosco di Ciliegi there are Bosco accumulative discount cards, which are issued upon purchase from 1000 euros, the initial discount is 5%, and the maximum discount is 20%. In addition, when buying from 300 euros, cards are issued Articoli, for which there is a 5% discount on accessories, perfumes and cosmetics, and three cards Articoli exchanged for one card Bosco. At the end of the season, before the official start of the sale, almost all stores hold client days, when all regular customers receive an additional discount of 5 to 20%. The exact date of the event will be announced by phone. If you want to be aware of all special offers, it is better to leave your phone number in the shop. And if you are only interested in the sale, do not hesitate to warn the seller about it.
Store discount card No One gives you the opportunity to participate in special promotions. Before the general sale, cardholders receive an SMS about the start of a closed sale - during normal store hours, they can purchase items with an additional discount of up to 20%.
For Parade clients, Bruno Magli and Stuart Weitzman a single accumulative discount card is provided. Clients are the first to receive information about the new collection, sales, they are sent a new seasonal catalog by mail and an invitation to the buyer's day, where a fixed discount plus a card discount is provided. In addition, there are special discounts on certain items on this day. And, of course, regular customers receive congratulations for the holidays.
In the shops Levi's, Chevignon, Timberland, Naf Naf Regular customer card holders are not only provided with a discount (including during the sales period), they also have closed sales. You can get there either by invitation or upon presentation of a card, the discount is from 20 to 30% for the entire range.
Brand Guess in August-2008 launches bonus program regular customers. After the card is issued, 5% of the amount of each purchase is credited to it. At the same time, you can use the card to pay 20% of the cost of the next purchases with accumulated points at any time. In the near future, the holders of these cards also expect additional privileges in the form of "closed sales", special offers and gifts for the holidays.
In TSUM, two days of a closed sale are specially allocated for black card holders.
Online Rendez vous discounts are held not only during the season, but also on the birthdays of stores, dates can be found on the website.
Most stores cancel cards during the sales period, but not all. Discounts are cumulative, for example, in networks "Wild Orchid", "Bustier", Flo&Jo. In the shops Le Coq Sportif, Gant, França the money you spend is credited to the card, and although you do not receive an additional discount, you are getting closer to receiving the next level card.
Online TJ Collection and Lacoste no maps, but everyone can receive newsletters. To do this, you need to leave your email address in the salon or subscribe to news on the site.
The end of the season is not the only time when you can buy discounted goods. Brands that produce several collections per season may have several summer and winter sales.
If the store does not have a discount, then the old collections are located in separate corners. IN Cara&Co they are located on the second floor, and although they are not so easy to find, your efforts will be rewarded - things are offered there with a discount of up to 80%.
In some stores you can see corners with discounted items. For example, in Benetton. A wholesale sale is usually arranged before the liquidation of the store, and this can happen at any time. Then everything is sold at reduced prices, regardless of the season.
Look out for promotions that offer freebies with purchases. Most often this happens in cosmetics stores. It is quite possible, really worth it to buy another cream or powder and get a travel set of cosmetics. But be vigilant - before you go for an unplanned purchase, think about whether you really need this gift.