If you know how to cook deliciously, and your confectionery creations have long been in demand among all relatives and friends, then all that remains is to learn how to make cakes to order and how to start a business at home. After all, such an occupation can be mastered by any woman who wants to earn independently for all her needs.

Of course, when reaching a wide audience and producing large volumes of finished products, you can start opening a cake shop and even organize a whole network across a city or region. But for now, let's focus only on exclusive products that one person can make at home.

Advantages

The relevance of this type of business will never disappear. After all, cakes are a product for all occasions. Throughout the year, we buy them or bake them in honor of the holidays, use them as a gift, serve them on the table when guests come and just occasionally pamper children or the whole family in the mood.

And in recent years, a fashion for unusual confectionery has come to us from American culture. People want them to be exclusive, created and decorated according to their wishes, especially dedicated to some important event. Hence the fashion for making cakes to order.

When creating such an exclusive product, not only the skills and mastery of the chef are manifested, but also his creative talents, aesthetic tastes. Here a professional can show everything he is capable of. And if you know how to bake such sweets, then you can earn money on it.

The business of baking cakes has a number of other advantages:

• To begin with, you need the most minimal investment, and only with development and a good stable income, you can switch to more professional equipment.
• It is available to work at home, which is especially important for young mothers or people with disabilities.
• The competition in any city is low to medium, as the mass production of confectionery is geared towards standard recipes.
• To begin with, it is not necessary to register with the tax service.

Where to begin?

Usually people who have the gift to cook tasty and beautiful by themselves gradually reach the level when acquaintances periodically place orders for certain events or holidays.

But what about a person who has just decided to open this kind of business?

1. Start by evaluating competitors in your city. Find their groups on social networks, review the ads. It is important for you to find out the offered assortment, the terms for making cakes to order, as well as the pricing policy. It would be useful to pay attention to the ways of advertising the most popular confectioners in the region.
2. Then think about what exactly you can offer. If the level of competition is high enough, then try to stand out in some way, for example, with unique decorations, non-standard recipes, or at least low prices.
3. Create a portfolio. Every time you bake a beautiful cake, take a high-quality photo. By presenting visual evidence of your skill, you will be able to interest customers.
4. Also take advantage of various advertising methods.

Are documents required?

It is advisable to register a business on cakes accordingly. But experienced entrepreneurs in this business do not recommend that beginners immediately go to the tax office as soon as such an idea comes to mind. First, try to see if you can do this business, develop a client base, organize the kitchen itself properly.

If you decide on official registration, then in order to bake cakes to order, it is enough to register an individual entrepreneur. To do this, an application is submitted in the prescribed form, a copy of the passport and identification code, as well as a receipt for payment of the state fee. This process will not take long.

It is much more difficult to obtain permission from the sanitary and epidemiological service and Rospotrebnadzor. They must check the conditions of compliance with sanitary standards in the kitchen and the quality of manufactured products.

Here you can download for free as a sample.

room

Since we are considering making cakes to order at home, there is no need to look for a suitable building or workshop. It is convenient enough to equip your kitchen. First, it must be perfectly clean. Secondly, all tools, utensils and products are arranged in a way that is comfortable for you to work with.

Another important point is that there should be enough space in the kitchen to fulfill orders. If the business becomes successful and you are unable to cope with the existing influx of customers on your own, you will need to hire assistants. And then, for the convenience of work, you will have to find an appropriate large room.

Equipment for the production of cakes

What do you need to start baking custom baked goods? Most likely, you already have enough equipment and tools for this. But here's a short list for inventory:

• food processor;
• oven and stove;
• fridge;
• various forms for baking;
• confectionery syringe or bag with nozzles;
• bowls;
• pots;
• rolling pin for dough, regular and curly;
• a set of tools for mastic;
• knives and a string for cutting even cakes;
• mixer and whisks for whipping;
• kitchen scales, measuring cups and spoons;
• spatulas, brushes, spatulas, etc.;
• sieve for sifting flour;
• cutting boards;
• baking paper;
• turntable for decorating cakes;
• various accessories for decoration (molds, plungers, curb recesses, molds);
• food coloring and markers.

Professional fixtures can be acquired gradually only after you start to fulfill large volumes of orders. To start, there is enough equipment, which, so, is in your kitchen.

Staff

Whether or not to hire someone to help you is your personal decision. Here, a lot depends on the influx of customers, and if you can’t cope with it, then it is advisable to take the help of specialists who have experience working with confectionery.

But there is another side of the coin. If you start hiring employees, you will need not only to register an individual entrepreneur, but also to expand the kitchen space. And this will entail large financial investments in the enterprise.

Where to look for clients?

Baking cakes also involves trade in confectionery products. Well, if already at first you have friends who periodically order something for themselves. Over time, they will start recommending you to their friends. Word of mouth is the best way to spread information in your case.

1. Create groups or pages on social networks and post photos of your work there.
2. Make a separate website for viewing your finished products, as well as placing an order online or by phone.
3. Place ads on the Internet, in public transport or various institutions.
4. Several times for free to prepare beautiful and delicious cakes for some corporate party.
5. Agree on permanent cooperation with small shops that sell homemade or sweets.
6. Make business cards and distribute them to everyone you know.

Cost and profitability

Since you do not need to purchase expensive equipment, you will first have to spend only on the products themselves for the first masterpieces. If you bake them for free for the purpose of advertising, then this is the cost of starting a business. But the most profitable is the work to order.

Calculating the cost is pretty easy. To do this, accurately measure how much and what products you used for the cake. Add to this the cost of electricity, gas and water, and don't forget about packaging. The final amount just shows the real cost of the product. To make money on this and evaluate your efforts, it is recommended to double or even triple this amount.

But when pricing, be sure to stick to the framework. For example, if there are many chefs of the same kind in your area, then you should not overcharge. To become one of the most popular and sought-after craftsmen in the city, it is better, on the contrary, to reduce the cost of your products. For example, for starters, it may be as little as 20-40% markup.

To reduce the cost of products, it is desirable to purchase some of them (involving long-term storage) at wholesale depots, warehouses, and farmers. For example, by purchasing flour, dried fruits, sugar, cocoa and other similar ingredients in large volumes at a low price, you can significantly reduce the cost of the finished product.

The profitability of this type of business is considered quite high. And with minimal investment, after 3-4 months we can talk about net profit. If initially you already have everything you need, then from the first days you start earning only from the difference between the amount spent and the amount received.

As in any business, this business has its own troubles and difficulties, for which it is advisable to be prepared:

• Do not expect that baking cakes at home on your own, you will earn a lot. Getting rich here will not work, especially if you do not plan a large-scale expansion in the future.
• Confectioners complain of severe fatigue. After all, this is a laborious process and often women, constantly cooking to order, feel physical exhaustion. Especially if, in addition to making cakes, you also have to do household chores and children at the same time.
• It is very important to adhere to the exact terms agreed with the client. Indeed, after the expected holiday or event, the confectionery product will no longer be needed.
• Remember that the cake is a perishable product, so you need to think carefully about how long it will take to make it so that you do not have to keep it in the refrigerator for an extra day.
• With a large influx of customers, there is a risk of not having time to fulfill all orders. Therefore, decide in advance what volumes you can afford and do not gain more than you can cook. Or consider helpers.
• Periodically attend confectionery courses, then you can spend less time on individual stages of preparation or offer something original to your customers.
• Take care in advance about the conditions for returning unsuitable products. After all, it also happens that the client eats the whole cake, and then asks for a refund, because he did not like the taste.
• Don't forget your competitors. Some of them may do nasty things, such as alerting regulatory authorities about your activities or mistakes.
• Maintain perfect cleanliness in the kitchen and in the entire apartment, bathrooms, keep your hair tied up and under a cap so that customers are not scared off by the untidy appearance of the confectioner or the dirt around. Pets are also excluded from this way of earning.
• There are risks of encountering various kinds of scammers. For example, in social groups, someone can answer for you and take an advance payment for any order. It will ruin the chef's reputation. Therefore, initially establish communication methods so that there are no unpleasant misunderstandings.
• To avoid possible health problems for customers, always use only high-quality and fresh products for making cakes.

Financial part

In order to determine whether it is profitable to engage in this type of business, it is necessary to carry out preliminary calculations. Let's give the numbers in the table.

If you bake 20 cakes in a month and sell them for 2,000 rubles (at a cost of 1,000), then in two months you will be able to return the initial investment. But the exact figures will depend on your capabilities, customer base, competitors, pricing and order volumes.

Video: how to make money on cakes at home?

♦ Capital investments – 40,000 rubles
♦ Payback – 4 months

Today in any store - a large selection of confectionery.

But, firstly, the quality of the products used by serial manufacturers leaves much to be desired, and, secondly, many people want to purchase an exclusive cake that would correspond to such an important event as a birthday, anniversary, wedding, etc.

There are women (and sometimes men) who manage to bake real sweet masterpieces, but for some reason do not think that they can be sold.

Cake business- a profitable idea that requires minimal initial investment and quickly pays off.

What is the idea behind the cake business?

Imagine that your husband is a photographer, and he celebrates 20 years of his professional activity. On this occasion, he decided to treat the visitors of his personal exhibition with a cake.

Banal pastries will look uninteresting, but cakes in the form of a camera or other special equipment are an original idea.

You cannot buy such a dessert in the store.

But there are people who bake cakes at home and by placing an order, you can please your husband.

It is believed that the idea to make original cakes came to us from the USA.

It was the spoiled Americans who were the first to decide that standard pastries were not very interesting and began to order unusually shaped confectionery.

And since consumers had a demand, there were those who decided to turn their passion for confectionery into a profitable business.

Pros and cons of the cake business

Interesting fact:
Biscuit - a traditional cake for baking cakes, was originally called "sea biscuits". The first mention of it was found in the logbooks of English sailors. The biscuit won its popularity due to its long shelf life - it did not deteriorate and did not become moldy, even despite the humidity during sea voyages.

Baking at home from an opportunity to have additional income can turn into a main income and become a profitable business.

The main advantages of this startup are:

• Minimum capital investment.
  In fact, you only need to spend money on kitchen equipment and utilities.
  Products for baking cakes will be included in the price of each order.
• The ability to work from home, which is suitable for mothers with small children, people with disabilities and other categories who cannot be in the office full-time.
• A lot of free niches, because this business has not yet become too popular, and confectionery shops and factories are not your competitors, because they produce standard products.
• You can not fool around with the registration procedure at first and bake at home illegally.
  You need to start dealing with the design of your business only after you have formed a client base.
• Cake business is an opportunity to show your creativity.

There are practically no disadvantages to this type of business.

Unless earnings at the initial stage may seem modest to someone.

And you also need to remember that you are feeding people, which means that you should follow sanitary standards and safety precautions.

Advertising and business calendar plan on cakes

If the first client likes the pastry, then he will not only contact you again, but will also recommend this to all his friends and acquaintances.

• newspaper ads;
• social networks;
• business cards;
• specialized sites.

You can also make some free cakes, for example, for the anniversary of some large organization.

If his employees like your pastries, they will become regular customers and help promote the business.

The launch schedule for this startup is not really necessary, since you can purchase all the necessary tools and products for the first order in 1 day, after which you can start to complete it.

Competitive Advantages of a Cake Business

If several confectioners work in your locality, then it is worth creating competitive advantages in order to compare favorably with them:

1. Reasonable pricing policy.
2. Original baking decoration.
3. Discounts for regular customers.
4. Various promotions. For example, cookies as a gift when ordering a cake from 5 kilograms.
5. Production of thematic products for the holidays, etc.

Business on cakes: a phased launch of a startup

One of the main advantages of a cake business that you do at home is that you do not depend on anyone.

Only you yourself can slow down the launch of a startup, and not external adverse circumstances.

Many people ask: "Where to start?".

And you need to start this type of entrepreneurial activity with baking the first cakes, selling them and getting feedback from customers about your products.

And only when you make sure that your customers are satisfied with your pastries, that they are ready to contact you again, you can start baking cakes to order on a large scale and start buying special equipment.

Registration

You should switch to the status of an official entrepreneur after you have formed a wide client base and you are thinking about opening your own confectionery or bakery.

Even if you do not want to work illegally, do not rush to register. The sanitation station is unlikely to give you a work-at-home permit and it will kill your business in the bud.

For now, bake to order at home, without thinking about your official status.

room

This business involves working directly in your home kitchen, that is, every month you will not spend money on office rent, which increases the profitability of your business.

If your living conditions do not allow you to make cakes to order in your kitchen, then there are two options:

• rent an apartment for cooking;
• do something else.

If you have a fairly wide customer base and you bake a cake at least every day, then create the most comfortable conditions in your kitchen.

Arrange ingredients, tools and baking utensils in a way that makes it easy for you to work.

Equipment

You should not buy professional equipment immediately after you have an idea to make money on cakes.

You need to purchase the tools of professional confectioners after the business is firmly on its feet and starts to bring you good money.

Those who bake cakes to order need to have the following equipment, tools and utensils:

Item of expenses	Amount (in rubles)
Total:	38 000 rub.
A food processor with which you can knead the dough and whip the cream	10 000
Round and square molds of different diameters for creating multi-tiered cakes	6 000
Confectionery syringe with different nozzles	1 000
Kitchen scale and measuring cup	1 500
Bowls of various sizes	2 000
pans	5 000
Rolling pin and some wooden boards	1 500
Tools for working with mastic: a silicone mat, a set of stacks, an iron, etc.	3 000
Knives, including a string knife, to cut the cakes evenly	3 000
Whisks, brushes, spatulas, sieve and other small equipment	2 000
Other	3 000

You can buy bags and bags of sugar, as well as wholesale things that do not spoil: coconut, raisins, candied fruits, dyes, etc.

So you can reduce the cost of the cake.

But it’s not worth buying perishable products for future use, purchase them exactly as much as you need to fulfill a specific order.

Staff

Once you have a large customer base and a lot of daily orders, then you should consider expanding your business, such as hiring assistants or opening a full-fledged candy store.

About how to get rich baking cakes and build a successful business,

see in the video:

Profitability of business on cakes

To prove the high profitability of this business, let's calculate the cost of the honey cake with sour cream and butter cream, decorated with mastic, weighing 2 - 2.5 kg.

Item of expenses	Quantity	Amount (in rubles)
Total:		225 rub.
Eggs	5 pieces.	45
Honey	3 art. spoons	50
Soda	2 teaspoons	4
Sugar	1.5 cups	26
Butter	200 grams	60
Flour	5 glasses	40

Sour cream for impregnation:

Item of expenses	Qty	Amount (in rubles)
Total:		130 rub.
Sour cream	2 glasses	95
Sugar	2 glasses	35

Butter cream for leveling cakes.

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Hi girls! I have a question right now. Love cakes? Silly question, I know. Sweets are the biggest weakness, and not only ours, but also our men. Indeed, according to statistics, 87% of men and only 46% of women have a sweet tooth! Do you want to learn how to bake cakes to order or for yourself?

From this article you will learn:

It's not as scary as it seems at first glance. I once learned, and you can! No matter how trite my words sound, but the main thing in this matter is desire and diligence. Talent is by no means a key condition for success, but just a natural inclination that needs to be constantly developed.

Why do I need it?

Baking is a good source of income. Now every second family orders cakes from home confectioners for children's and adult holidays, for weekends, and for no reason to indulge. So the good craftswomen are doing well.

Not ready to do business - just please yourself and your family. Imagine how surprised your guests will be when you offer to drink tea not with store-bought cakes, but with an amazing home-made dessert!

In general, everything related to cooking and housekeeping is in our blood. Just don't give up. There is no need for these conversations about the fact that in the modern rhythm of life it is easier to order a ready-made cake and not take a steam bath.

My friend Oksana is a convinced careerist. She works day and night, she made herself, she is so self-sufficient that she divorced her husband, she simply does not need him! How much she doesn’t like doing housework, but no, no, and she will ask me for a recipe for a good pie or bake a cake.

Even adherents of proper nutrition, vegetarians and raw foodists make cakes according to their own special recipes. Because it's in our blood! You can't fool nature.

I'm ready! Where to begin?

First, take a hard look at your skills. Based on them, choose the best plan for further action.

1. Zero level - you have never approached the oven at all, and you don’t even know where it is. You don’t keep flour at home, and you can’t imagine what a baking dish should be.
2. So-so culinary - you made charlotte twice, but once you had to throw it away. Somehow I found a simple recipe for cupcakes on the Internet, my husband praised, but in general they were harsh.
3. The beginning of a career - you bake cakes on holidays, and making them brings you pleasure. There are a couple of proven recipes. It turns out very tasty. But lack of experience. There are problems with the decor, and some of them look crooked. Yes, and already tired, I want something new, unusual.

What category do you belong to?

If to the first, then your case is the simplest! You are like a blank slate. And here the main thing is not to spoil your impressions of baking, not to be scared. Therefore, I definitely recommend contacting a trusted confectionery school and starting to study under the strict guidance of a teacher and curators.

The second case is also from the category of simple ones. You just need to find good workshops online or live. Take a few lessons and things will run skipping.

And the most difficult case is the third one. You picked up the tops, it seems that you already know everything, why study something? Now I’ll quickly watch the video on the Internet and there will be a new cake.

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No, it's not like that. Confectionery art is a whole science. Previously, they studied at vocational schools to become confectioners. Now this is mainly done by specialized schools. But there is only one meaning - this is a profession, the intricacies of which you need to delve into, deepen and constantly learn something new.

It seems that I’m throwing food into the mixer bowl, vzhik, pour it into molds and into the oven. No, my dears. All this is only done on Instagram by bloggers. But in fact, you need to study the technology of confectionery production, know the chemistry and physics of processes in order to understand what will react with what and how, which form is better to take for a cake, and which one for mousse so that nothing sticks, etc.

Equipment and fixtures

Well, you found a suitable recipe on the Internet or bought a good course. I want to start brewing as soon as possible. But let's check if you have everything you need in the kitchen?

Now in stores there is just a crazy choice of all kinds of equipment, and smiling sales assistants will surely tell you that you will die of starvation without a planetary mixer, a multi-cooker-steamer-pressure cooker with built-in Wi-Fi and expensive dishes from a reliable German manufacturer. Don't be fooled by ads!
Of course, all these devices can make your life easier, but also turn your kitchen into a warehouse of unnecessary equipment and empty your wallet.

In order to bake almost any cake at home, a beginner will need a minimum:

1. any serviceable oven;
2. conventional mixer,
3. egg beater,
4. large bowl for kneading dough
5. form for cooking,
6. the right attitude.

Everything else can be purchased gradually as needed. Over time, you will have experience, and you will understand what is really needed and what is not.

For example, it took me several months to adjust to an old gas oven. But when I changed it to electric, all the recipes began to turn out the first time. Convection, electronic programmer and temperature control do their job.

I do not bake cakes on an industrial scale, so a simple mixer with 4 speeds is enough for me. But I have several convenient bowls. Plastic and glass with a rounded bottom, bigger and smaller, so that you can mix the dough and several creams at once. I always keep a couple of silicone spatulas on hand, which are so easy to collect leftover food from the walls of the dishes.

I have so many baking molds that my mom always persuades me to throw out half of them. There was a time, I bought everything in a row - glass, ceramic, silicone, aluminum, expensive Italian and cheap Chinese. In part, my mother was right. because most often I use a detachable round metal mold or a ring. in the ring it is also very convenient to collect cakes. then they turn out to be very neat and alignment takes much less time and cream.

I also purchased a turntable and three spatulas for assembly. I apply them according to the situation - I apply cream with a triangular one, align the upper part of the cake with a long rectangular one, and go through the sides with a square one. So this step was very easy.

How about products?

It is worth thinking in advance not only about the technical side of the issue, but also about the ingredients. It is better to buy everything you need in advance. Of course, most of the products can be bought at any store close to home. But if you are going to do everything professionally to the maximum, then you will have to look for something in specialized pastry shops or on the Internet.

And before you rush to cook, carefully read the recipe. Do not ignore food temperature recommendations. Sometimes it's better to take the eggs out of the fridge ahead of time, because whites are much easier to beat at room temperature. And cream, on the contrary, is better to keep in the cold for at least a day. then the cream from them will come out very dense and stable.

Decoration and decor

The cake is baked and assembled. Let's move on to the fun part - decorating! It's a very creative process that I always look forward to. Usually I still don’t know what kind of biscuit I will bake and what I will put in the filling, but the image of the finished cake is already ripening in my head. What will it be like outside? White, pink, colorful? Will I cover it with mastic or cover it with ganache? Or maybe it will be in the shape of a heart or with figures of cartoon characters, as children love it?

It's great that you can fantasize about any topic and easily bring everything to life. If you really try, you can learn how to make unrealistically beautiful cakes. For beginners, I recommend a simple one:

1. Fruits/sweets. This is the most relevant way to decorate desserts. I threw pieces of fruit and berries on top - that's it! And most importantly, it always looks fashionable and fresh, does not oblige you to anything. Instead of berries, you can use ready-made sweets - marshmallows, small meringues, pieces of chocolate, cookies, M & m's, Raffaello, marmalade and all kinds of confectionery toppings. Such a cake will have both a children's table and an adult. And if you put a mini-bottle of alcohol on top, you get a great birthday present for a man. Any topper or candle will do here.
2. Printing on sugar or wafer sheet. Also a no-frills option. Even I have several places in Murom where you can print any picture on a special confectionery printer. In big cities, this will not be a problem. In online stores, I often see ready-made pictures. All you have to do is choose the right size and order home delivery. Previously, such pictures were sculpted on the surface of the cake. Now many of them are cut out and attached vertically. The cake becomes dynamic, alive.
3. Cream roses and swirls. You are wrong to think that this is a relic of the past. just choose a modern nozzle for a pastry bag and practice a little. See how modern confectioners play this theme cool.
4. For wedding cakes, real flowers are often used instead of cream ones. Of course, they look more tender and fresh, create a unique atmosphere of celebration. Decorating them is very easy. Nature has created this beauty for you.

A novice confectioner should always remember that you should not overdo it with the design. A cake with a simple glazed inscription "Happy Birthday" will look much neater. It is better to put a couple of cherries than to pour everything at once.

Modern Cakes

The decor options that I brought have become almost classics. But the confectionery industry is developing rapidly, something new is constantly appearing.

The real sensation is this. They broke into our refrigerators and thoughts a couple of years ago and still have not lost their relevance. This is a huge field for experiments with tastes and textures. Add some exotic taste - and a new dessert is ready!

In addition, these cakes require a minimum of decor. For example, “three chocolates” is good on its own. You add any dye to the mousse, a strawberry on top, look at it and smile. You can slightly freeze and top with glaze - regular or mirror - to your taste.

Has anyone gotten bored? What if I told you about the desserts that have practically replaced the classic cakes from the top of the most ordered sweets? Yes! And there are many.

In the first place here are cupcakes - either cupcakes or cakes. Inside, you can hide any filling, berries, nuts, and “put on” a voluminous cream cap on top. Their charm is in the simplicity of preparation, the minimum cost of everything in general - time, money, utensils. Just think, you don't need a knife or a plate to serve your guests a cupcake. Bake them in paper molds and forget about the long dishwashing.

And here is another portioned dessert - trifles. They are served in disposable transparent cups or any glassware. The idea for their preparation can be taken from any cake - even from red velvet, even from Snickers, even from Napoleon. Lay layers of cakes, cream, fillings, berries or fruits in a mold and get a completely new kind of dessert that everyone will like.

Well, my absolute favorite is ! 20 minutes of free time, 500 rubles for groceries, and as a result, the most popular dessert of all coffee shops and restaurants.

We make to order

We smoothly approached the topic of baking to order. It's not just like that. In fact, many come to this. If you love baking and are good at it, why not turn your hobby into a source of income?

Mostly women think that it is difficult, you need to invest a lot at the initial stage. But look around? You are not running a factory, but a small home bakery. You probably already have all the necessary tools and techniques, which I wrote about at the beginning of the article. You use several proven recipes. There is always a couple of glasses of flour, eggs and butter. What is missing in this scheme?

That's right, customers! But if you start baking regularly, they will appear on their own. First, relatives will be asked to bake a cake for a family celebration, then a girlfriend, and then word of mouth will start working. At the initial stage, it is important for you to fill your hand and earn a reputation. Therefore, housewives often sell their first cakes at cost. My colleague just gave her clients a list of what they needed.

It is important not to forget to take pictures of all your work, collect feedback to create a portfolio, start maintaining a page on the social network, and then you can start advertising.

Where to learn everything? Choosing courses.

I think a lot of people are in a mess right now. How to organize everything, put it on the shelves, so that everything works out? We need some kind of system in training, step-by-step instructions or something. Do you think there is one? You can search for answers to your questions on the Internet for a long time, shovel a bunch of information. Or you can save time and go to confectioner courses.

LEARN MORE ABOUT THE COURSE!

I would conditionally divide all courses into two types - live and online.

The living have one big advantage - you can feel everything with your hands. You cook side by side with the pros, ask questions, supervise the process and at the end taste the finished cake or even take it home with you.

But the disadvantages of this method of teaching, in my opinion, cover all the advantages.

First, you need to have a lot of time and be relatively free. Not everyone will be able to go somewhere after work or on the weekend. For mothers of small children, this option is unlikely to suit.

Second, the prices are outrageous. The cost of your education includes the cost of products, inventory, studio rental, utility bills, salaries of teachers and organizers, not to mention advertising and other little things that you do not feel, but they are.

Thirdly, you will study in a group of 10 to 20 people. Think back to school and lab work. Someone understood, someone did not understand, someone asks questions, and someone is shy. And you will come home, and in general, half of what you have covered will fly out of your head.

Often online schools carry out free master classes as a presentation. On them you will cook together with the confectioner live. As a rule, recipes are selected simple so that the cooking process does not stretch over time. In such classes, you will appreciate the quality of distance learning.

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Video lessons

Full-fledged cakes are usually not prepared online. Lessons are videotaped and edited. At the same time, you see all the stages of preparation, special emphasis is placed on complex and important points.

From the video, you can immediately start cooking. After all, it is easy to rewind or pause it at any time.

If you are looking for a trusted online school, then I advise the school of home pastry chef " ProfiTrolls».

There are courses of different difficulty levels, and prices are below average. It is wonderful that each student is assigned a personal curator who will answer all questions and give practical advice at any time. So, no general chats for you and a bunch of unanswered questions. The curator, like a guardian angel, is always in touch in the messenger.

You can try your hand at a free master class tomorrow. Register via the link and start making your dreams come true! You will not only learn how to bake, but also quickly understand how to get to the first sale.

And I wonder what kind of cake would you like to cook right now? Do you have a favorite or who really wants to learn how to bake?

Thanks in advance for your comments! Wait for new articles on the confectionery theme, coming soon!

Cake is an essential attribute of almost any holiday, be it a birthday, wedding or Easter. At the same time, a sweet treat can be both the main gift for children and adults, and an addition to it. Despite the wide variety of factory-made products, home-cooked products have always remained the most popular. If you know how to bake and decide to open a custom cake business, we suggest that you read this article.

Where to begin?

So how do you start your custom cake business? First of all, you should do advertising. The most common option for selling sweet products will be the Internet and the dissemination of information through acquaintances. Let's look at everything step by step:

1. Tell your friends and acquaintances about your business idea of ​​making money on cakes, ask them to spread this information if possible.
2. Bake some culinary masterpieces for the holidays to friends and family. Before you give sweet presents, be sure to take beautiful photos of your cakes for the future catalog.
3. When there are enough photos, create your own group on social networks and place them in special photo albums. For each photo, write a description with the composition, name and any information that you consider necessary.
4. Invite people from your city to your community and constantly update your photo album.

To quickly promote a group on the network and attract subscribers, you can resort to smmbox services, which will save you a lot of time. Social networks are a good opportunity to attract customers.

To start, such actions are quite enough to get the first income from making cakes to order. Remember that in order for your business to become successful and profitable, you need to stand out from other chefs. Constantly improve, use new materials and study numerous recipes on the Internet. For example, it is now very fashionable to prepare confectionery products using mastic, because thanks to this substance you can give the product any shape, as well as decorate it beautifully.

As you have already noticed, there is nothing particularly complicated in this type of cake business. However, there are some special points that you need to be aware of. We offer you to get acquainted with useful tricks to be fully equipped:

It's no secret that the most important decoration of any celebration is a delicious, fragrant, very beautiful, unusually decorated cake. It always arouses the admiration of guests and brings a special atmosphere to any holiday. Recently, people do not go to bakeries to order pastries. They are trying to directly contact some pastry chef who can prepare sweets for the celebration at home. After all, a cake cooked at home always turns out to be more tasty and beautiful. Anyone with the desire and culinary knowledge can do this business. In this article, we will tell you in detail how to start making cakes at home so that it brings a high income. We note right away that only purposeful, attentive and creative people who know how and love to cook sweets can achieve great success in the business of making cakes at home.

Features of the business in the production of cakes

It is very easy to start making custom cakes at home. At the initial stages, those wishing to build a "sweet business" will not even need to register their entrepreneurial activity. It will be possible to deal with the issue of registering a private enterprise for the production of cakes to order when an extensive client base is formed. You can register a private enterprise for making cakes at home at the tax office. But at the first stages of developing your business, we recommend that you first of all pay attention to other issues, namely:

1. Take culinary courses in the specialty "Pastry Art", attend several master classes from famous chefs who have devoted most of their lives to making cakes with their own hands. They will not only show you different techniques for making cakes and creams, but also instruct you. Even on the job, when you're already a sought-after homemade cake maker, don't stop learning as the art of confectionery is evolving at a rapid pace. To do this, it is not necessary to spend money on buying books and culinary magazines, although this is only welcome, you can find many different instructive and informative videos of cake production on the Internet;
2. Create a portfolio of your pastry work so potential clients can see how you can make and decorate your birthday cake. It is desirable to have a lot of photos of different options for sweets for a children's party, for a wedding, birthday, anniversary, and so on. The absence of this material will alert potential customers and make them doubt that you are a qualified and experienced craftsman in making custom cakes;
3. Be sure to create several work pages for yourself on various social networks that will advertise your work to a huge number of Internet users. In addition, it is recommended to order a working bright personal website where you can publish up-to-date information for your clients;
4. Another very important point where to start making cakes is simply to study the market. The fact is that the production of pastries over the past few years has become the most popular. There may be several confectioners in your city who offer their services to people. You want to study what their cakes taste like, how they look, how much they cost in order to form a competitive advantage for yourself.

What could it be:

• Lower prices for sweets (approximately 15%);
• Unique author's decoration of cakes;
• An interesting system of discounts and promotions for regular customers and people who place a large order at once.

Establish contacts with employees of agencies for organizing celebrations. These people already have an established customer base. Offer them interesting conditions for cooperation so that they recommend you to their customers as a good home-made cake maker.

Scheme of confectionery production

Turn your kitchen into a realm of sweets. This issue must be approached with love - buy the necessary equipment for the production of cakes, various decorations and other original nuances that will captivate people who first contacted you with an order. The kitchen should smell of fresh pastries and the aromas of delicious coffee and tea. This room should be “saturated” with confectionery art and your soul.

These are all the main recommendations that it is advisable to consider before you start making custom cakes at home as a business. Keep in mind that it will take about 2-3 months to get clients. At first, there may be only 3-4 of them per month, but in the future, when they have already left feedback on your work, the number of customers will increase several times, and your income, accordingly, will increase significantly.

Advantages and disadvantages

Making cakes as a business has a lot of advantages:

• There is no need to make large financial investments, especially for those women who always have all the ingredients needed for baking in the house. If any money is needed, it will only be for kitchen equipment for making cakes at home, groceries, and utilities;
• You can work without leaving home. This is a great option for young mothers who are forced to be on maternity leave to care for a child, and other people who, for various reasons, cannot officially work all day away from home;
• You can develop and constantly learn new technologies for the production of cakes, while not looking up from work and household chores. The fact is that there are still many free niches in the modern confectionery market, there are few high-level professionals who can compete, so you can, without fear, offer your confectionery and put a good price on them;
• For a long time, making cakes at home for beginners can be done illegally (without registering your activity in the state register of private enterprises);
• A wide field of opportunities opens up before the master confectioner to show all his creative potential. At first, you can devote all your attention only to making children's cakes in order to develop your own author's style on them, and this is very much appreciated today.

As for the shortcomings of this one, it must be admitted that it has practically none. Small nuances that can cause difficulties in the process of business development include only:

• A small level of income at first;
• The need to keep the kitchen in perfect cleanliness all the time, which will take a lot of time. Remember that you are cooking for people who should not accidentally find something inedible or life-threatening in your cakes.

Equipment

As a rule, women who want to bake cakes to order already have everything they need to work at home. If you just fell in love with confectionery and decided to start making cakes at home, then you need to purchase dishes and some equipment (not necessarily professional - you can buy expensive high-level equipment when you become a successful entrepreneur). What exactly you might need:

• A combine for kneading dough and whipping cream (it would be nice if there were as many attachments as possible with this device);
• Confectionery molds for baking of different diameters and shapes;
• Trays for baking dough in the oven;
• Confectionery syringe or bag with all kinds of nozzles to create beautiful patterns;
• Culinary scales and a glass with measurements;
• Various bowls and pans (deep, wide);
• Wooden accessories for cutting dough (rolling pins and boards);
• Necessary tools for making mastic for cakes at home (we are talking about a silicone mat, stacks, irons);
• All kinds of knives for cutting cakes;
• Small inventory (corollas, brushes, spatulas, sieve).

Financial investments

• For the purchase of products (as a rule, this happens after receiving the order, so that you know how much and what you may need in the process of making the cake);
• For the purchase of consumables (you need to immediately purchase everything you need for several orders in advance, so as not to waste time on this every time a client appears);
• On the packaging material (it should be a plastic or cardboard box with a sticker on the list of ingredients that were used in the process of making the cake);
• To pay utility bills.

But, to make it easier for you to navigate the first stages of developing your business, you can use our business plan for the production of cakes:

• Approximately 185,000 rubles per month will be spent on products and packaging of materials (taking into account that every day you will bake a cake, the cost of which is 600 rubles, and pack it for 60 rubles);
• For business cards and various flyers with promotions that need to be ordered at a printing house for advertising - 1000 rubles;
• Accessories and decorations for cakes (stands, decor elements) - 3000 rubles;
• Other miscellaneous expenses - 2000 rubles (this is money that may be needed for sudden needs to fulfill a special order).

Profit

Your profit will directly depend on the number of orders. Using an example, we will tell you how much you can earn by selling one honey cake with mastic, the weight of which is 2.5 kg:

To purchase products for biscuit cakes, you will need:

• 5 eggs - 45 rubles;
• 3 tablespoons of honey - 50 rubles;
• 2 teaspoons of soda - 4 rubles;
• One and a half glasses of sugar - 26 rubles;
• 5 glasses of flour - 40 rubles.

That is, for this entire list of ingredients you need to spend 225 rubles.

To purchase products for sour cream for soaking cakes, you will need to buy:

• 2 cups of sour cream - 95 rubles;
• 2 cups of sugar - 35 rubles.

Sour cream will cost 130 rubles.

To purchase ingredients for butter cream, you need:

• 200 g butter - 60 rubles;
• 1 glass of sugar - 15 rubles;
• 150 g of condensed milk - 45 rubles.

For an oil cream, you will need 120 rubles.

To prepare the mastic you need:

• A package of chewing marshmallows - 80 rubles;
• 300 g of powdered sugar - 120 rubles;
• 50 g butter - 20 rubles.

It will take you only 220 rubles for mastic.

Thus, the cost of the honey cake will be 700 rubles. To this amount, it would be correct to add another 100 rubles for all utilities spent. In total, it turns out - 800 rubles. You can sell such a cake for 1600-2000 rubles. That is, earnings from one cake will be equal to 800-1200 rubles. Imagine that you make 5 such culinary masterpieces a week. Your net income for 7 days can be 4000-6000 rubles, and per month - 16000-20000 rubles.

Options for the sale of finished products

Your potential buyers will be absolutely all categories of people. If you bake cakes at home illegally, then you can sell your sweets via the Internet through your personal website and social networks.

When you reach a higher level of work, that is, register an enterprise, you will be able to conclude agreements with shops, holiday agencies in order to sell your confectionery in this way.

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Product Advertising

Having decided for yourself that making cakes is the best way, you need to pay attention to the issue of self-promotion. Of course, as already established confectioners say, word of mouth works best. But it is pointless to rely on him at the very beginning of building a business, you will have to do the following so that they know about you and your skills:

• to advertise in the newspaper;
• Actively promote your services in social networks (you can create a thematic community and play a free cake in it once a month);
• Print beautiful business cards every 3-4 months in a printing house;
• Contact the management of special sites so that they also contain information about you (this service, of course, is paid);
• Regularly update the portfolio with photos of their confectionery products on a personal website and on pages in social networks.

Summarize. Since we live in a crisis and difficult time, everyone is concerned about the question: "?" One of the best options is baking cakes at home. You already know how to organize such a business, and in conclusion, we want to give you some useful tips on how to create competitive advantages for yourself:

• Make exclusive cakes so that they don't look like those prepared by your colleagues. Customers appreciate inventive and creative confectioners who do not repeat the decorations created by someone, but strive to create a unique design of sweet pastries;
• Strive to make your cake not so much beautiful as delicious. If at least once you sell a “marriage” to the customer, then the whole career can end at once. Be sure to try to fulfill all the wishes of the client so that he will contact you more than once and comment positively on your work;
• Do not discuss your colleagues when communicating with clients, as this can compromise yourself and ruin your reputation;
• Do not be afraid of failures, stock up on patience, zeal, and then you will be able to reach that stable level when you can open a private enterprise, buy a point in the market or a whole store that will sell only your branded cakes prepared according to original recipes.

Develop so that your hobby turns into a lifelong business, so that it flourishes and in the future brings income not only to you personally, but also to your children.