If you find yourself in an Italian restaurant in Italy, where there is no menu in Russian or English, and you do not have an Italian translator with you, then the description of Italian dishes below may be useful to you. Italian cuisine is very rich, so I only list the most typical dishes that I have personally tried and are worth trying.

It is difficult to systematize Italian cuisine, because... Italians are individualists and dreamers; they specifically try to make things different from their neighbors. But I will try.

ITALIAN MENU

Coperto (obligatory tip)

The amount depends on the level of the establishment. On average 1.5 euros per person. Even if this word is not on the menu, it will definitely be on the bill. Translated from Italian as “covered”. This is not food, but an analogue of a tip, but only fixed. Includes bread and wonderful crispy sticks" grissini", which are already on the table and you can and should crunch on them while waiting for the ordered dishes. You must pay, but there are no additional tips, look.

Menu del giorno, Menu fusso, Menu turistico - Set lunch

Menu del giorno (literal translation: menu of the day) is a set lunch for ordinary Italians. Also called Menu fisso (literal translation: fixed menu). This usually includes two courses (for example, a first and a second, or an appetizer and a second), a bottle of water and coffee, sometimes 1/4 liter of wine is included. The price, depending on the configuration, varies from 10 to 15 euros.
Menu tourism (Russian translation: tourist menu)- this is the same set lunch as Menu del Giorno, but in tourist places where there are many tourists it is called Turistico, so that it is clearer to people who cannot translate from Italian. In this case Coperto not paid.

Al buffet - Buffet

[Ál Buffé] - translated as "Buffet".

For example: Colazione al buffet= Breakfast Buffet. If breakfast is at the hotel, the number of approaches is unlimited, you can apply it with a slide. Italians are already accustomed to Russians.

Or, another example, the menu of an Italian restaurant says " Antipasto al buffet". This means "Buffet Appetizer". That is, they give you a plate, or you take it yourself, and put it to your liking from the dishes laid out. The number of approaches is 1 (one, in Italian Uno)! It is impossible to apply it with a slide! (otherwise you may hear Italian curse words.)

In reviews of the Don Giulio pasticheria, which recently opened in Moscow, the authors never tire of praising the local deep-dish risotto, minestrone, meat snacks and other Italian delicacies. There is only one “but”: in a traditional Italian pasticheria, risotto, meat and soups should not be served.

Let's look at the classification of Italian establishments, find out how an agriturismo differs from a regular restaurant, what Tavola Calda is, and also what should actually be served in a pasticheria.

TRATTORIA

Trattoria, in the Italian understanding, is a home-cooked restaurant, that is, it serves what mother and grandmother cook, which means the menu should have a complete list of Italian dishes with the obligatory antipasti, soups, first courses: pasta and risotto, as well as hot - meat and fish.

OSTERIA

There are two types of osteria. The first is a liquor store with bar functions. Of course, this establishment is not so much about food as it is about drinking; it is in osterias that you can taste the best wines not only of the province of Italy in which you find yourself, but also of other regions of the country.

But in terms of food, you can’t really go wild in such an osteria; here, as a rule, there are local types of prosciutto and cheeses, sandwiches, in a word, cold appetizers. The second type is osteria-restaurants, open in the evening; these are essentially ordinary restaurants, but with an emphasis on a rich selection of wines; open mainly in the evening.

AGRITURISMO

A subsistence restaurant, sometimes with a hotel where you can stay overnight. The peculiarity is that the food in such a restaurant is prepared from products produced on the owners’ farm, so in the vicinity of the agriturismo you can often see local cows, goats, chickens and other animals.

Pictured: Agriturismo in the Prosecco Hills

They are usually located not in cities (you can’t open a farm there, you know), but in the suburbs. They are often open to the public only on weekends; on weekdays, the owners are busy working on the farm. Favorite places for Italians to meet for Sunday lunch with family.

GASTRONOMY

A store where you can buy not only cheeses or prosciutto from local producers, but also ready-made dishes, such as baccala, salads, marinades, and so on.

In the photo: gastronomy in Vicenza il Ceppo

As a rule, it is equipped with a full kitchen, where food is prepared, and the establishment often has tables where you can have a snack from the gastronomy range and drink a glass of wine.

PASTICCERIA

The most correct description of establishments of this type is a café-pastry shop; this is where Italians come to have breakfast with brioche (croissant) and a cup of aromatic coffee. In addition, pasticcerias sell sweets, pastries, cakes and often ice cream, and in the afternoon Italians often come here for an aperitif.

In the photo: Pasticeria San Marco in Padua

Another feature of pasticherias is that all the pastries and sweets here are homemade, that is, prepared. And, importantly, most pasticherias in Italy have a day off on Mondays.

TAVOLA CALDA

An eatery that can be described as a bar with hot snacks. It’s worth going here if you’ve forgotten about the opening hours of Italian restaurants, everything in the area is closed, but you still really want to eat. In addition to sandwiches and salads, there is usually simple pasta from a nearby store and lasagna; wine is also served, but often the simplest kind.

TAVOLA FREDDA

The establishment, whose menu includes sandwiches, salads, sandwiches, inexpensive beer and simple wine, exists for those who want to kill a worm on the run.

GELATERIA

Ice cream parlor selling famous Italian gelato. It's easy to spot a good gelateria - there's always a line of locals at the entrance.

It is usually not customary to eat in an establishment - you take ice cream to go and eat it while sitting on the steps of the nearest church/palazzo, or right while walking.

ROSTICCERIA

The features of these establishments are fast food, very low prices and very high speed of service. Most often, rosticerias are organized on the same principle as classic catering: ready-made dishes are laid out behind the counter, guests put food on a tray and pay for everything at the checkout. As a rule, the menu of rosticherias always includes chicken dishes.

MENSA

A canteen for students or employees of a company. What is typical is that the food there is usually quite decent, sometimes much better than in Tavola Calda, and, of course, very inexpensive.

PANIFICIO

The shop, which sells freshly baked bread, is recommended to come here for fresh baked goods for breakfast on Mondays, when the pasticherias are closed.

MASO (MASO)

A restaurant opened at a farm where livestock is raised for meat and speck is produced. Speck, lard and prosciutto are served throughout the day, hot dishes are served in the evening and lunch hours (from 12.00 to 14.30 and after 18.30). Open mainly in places remote from the city, it is recommended for visiting by amateur meat eaters.

PROSCHUTTERIA

The name speaks for itself; the menu offers all kinds of prosciutto: from classic to boar prosciutto and salami, as well as sandwiches with all of the above and inexpensive wine.

In the photo: prosciutto in proscutter San Daniele

MALGA

Restaurants opened at small cheese production farms. As a rule, all local cheeses are soft and made from cow's milk; in addition to cheeses, hot dishes of the region are served here during lunch and evening hours.

In the photo: Malga in the vicinity of Trento

Malga is discovered mainly in mountainous regions; we advise raw foodists to look here.

ANGURIARA

A summer cafe where they sell fresh fruit (from the word anguria - watermelon). In addition to watermelon cut into aesthetic pieces, the menu includes all seasonal fruits and even exotics from somewhere in Thailand: rambutan, lychee or mangosteen.

BIRRERIA

The Italian equivalent of an English pub, yes, today in Italy beer is no less popular than wine, and local producers are no less sophisticated with it than the Czechs or Belgians. The food on the menu, as a rule, includes meat snacks and cheeses, as well as the obligatory sausages; sometimes, however, birreria also serves grilled meat.

BACARI

Establishments of this type can be found exclusively in Venice, the name comes from the word “to chat”, as a result, these are bars with wine and small snacks (sandwiches, salads and cold dishes).

Eating and drinking are supposed to be done while standing; as a rule, there are no seats in the bacari, but these are almost the only places in Venice where you can have a meal on a budget. Sometimes a restaurant is opened during bakari; it is usually located in the next room.

OCTUM (OSMIZZA)

Establishments of this type can only be found in the Friuli Venezia Giulia region. They are not open all the time, and in general the word “octice” is translated as “eight”. Essentially, octice is like this: Producers from local farms rent a space where they serve eggs from their farm, prosciutto, cheeses, local baked goods and wine.

Open throughout the day, guests consume food in a civilized way, that is, sitting at tables, but forks are often not provided, so they must eat with their hands. You can find out that an octopus has opened somewhere either, or the old-fashioned way, by carefully examining the pillars or lanterns in the area. If the road is open, a broom with a sign indicating which direction to go or go is hung on a lantern or pole.

By the way, this is how people were notified about the octopuses in the old days, but even now, even though everyone uses the Internet, following the green brooms along the signs is also a popular pastime.

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Yulia Malkova- Yulia Malkova - founder of the website project. In the past, he was the editor-in-chief of the elle.ru Internet project and the editor-in-chief of the cosmo.ru website. I talk about travel for my own pleasure and the pleasure of my readers. If you are a representative of hotels or a tourism office, but we do not know each other, you can contact me by email: [email protected]

To make a restaurant profitable, you need to consider everything: from the interior to the menu design. The name plays an important role in the process of creating a business. It should attract the attention of guests and make them want to visit the establishment.

How to create an attractive name? How to come up with a restaurant name in accordance with the cuisine and concept? Read about naming rules right now!

How to come up with a restaurant name: basic requirements

To develop a name, you can contact marketers. Professional help will be expensive, but you will receive ready-made options that will suit your basic needs.

To independently develop the concept of an establishment, come up with a restaurant name and menu, use these tips:

• Use simple words, which are easy to remember, write and pronounce.
• Analyze which associative series, which evokes the title. Unpleasant associations will alienate potential visitors. A complete lack of associations will not bring profit.
• Try to convey the main message through the title idea, restaurant concept. You can rely on the style of the interior, the nationality of the cuisine, and the location of the establishment.
• Remember about euphony. A pleasant-to-hear name is easy to remember and evokes positive emotions
• Be original. Check the names you choose for uniqueness.

How to name a restaurant beautifully and where to get inspiration

How can you name a restaurant based on its menu or cuisine? Can't figure it out? Look for examples of the world's best restaurateurs. This will help you broaden your horizons and give you an interesting idea.

How to name a restaurant serving European cuisine: what to look for

European cuisine is a fairly broad concept. As a rule, the menu includes continental breakfasts, Italian pizzas and pastas, German strudels, and French desserts. Therefore, it will not be possible to rely on the features of the kitchen. You need to determine how your establishment differs from its competitors.

Most modern restaurateurs prefer to call their restaurant in English. This will help expand your target audience. For example, "Grand family", "Real Food Restaurant".

How to name an Italian restaurant: examples from the birthplace of pizza

To come up with a name for an Italian-style restaurant, first decide on the format of the establishment. There are different types of Italian restaurants: hostaria, osteria, taverna, trattoria, enoteca.

If you don’t know what to name an Italian restaurant, try combining the type of establishment with the name of the city, Italian surname, or literary character. For example, a premium restaurant, stylized as a country house, can be called "Taverna Rivoli"(Rivoli is a small Italian city in the province of Turin).

One of the famous establishments in Italy - "Osteria francescana". Osteria is a wine restaurant with light snacks, francescana translates as “Franciscan”. Similar example - "Enoteca Pinchiorri".

What to call a French restaurant with Parisian elegance

In France there is no problem with the name. Often it is enough to combine the word “restaurant” with the owner’s last name. It’s impossible to name a French restaurant in Moscow using this principle. Another option is to use the restaurateur's name in the French manner. For example, "Restaurant d'Hélène".

When choosing a name for an establishment, consider its positioning. Option for a family establishment with a menu for children "Le petit prince". a place with a wide range of drinks "Aquarius"(translated as “Aquarius”) If you are positioning a restaurant with a wide range of wine, a suitable name is "Château du vin".

How to name a Russian restaurant and attract attention

To attractively name a restaurant with national Russian cuisine, it is necessary to emphasize its belonging to Russian culture. Try to strengthen positive associations, because most of the visitors to national restaurants in Moscow are tourists.

Suitable names - “Russian Sun”, “Dr. Zhivago". Often the names of restaurants use the names of great Russian writers and poets - "Pushkin", "Chekhov".

To stand out among competitors and interest visitors, use Russian words that have no analogues in the West. For example, “Vatrushka”, “Izba”.

How to name a Russian restaurant and interest tourists? Write the name on the translit - "Zabava", "Ded Mazay".

Attract visitors by reflecting the menu range in the name. Don't know what to call a meat restaurant? The answer lies on the surface - “Meat&Vine”, “Hunter’s Prey”, “Lots of Meat”.

Experiment with names. Try to convey the features of the kitchen, atmosphere, style, emotions that you want to see in your guests. Write down all the options, make associative chains, cut off everything banal and too complex.

In order for a cafe or restaurant to make a profit and attract customers, it is not enough to just build the business correctly. It is very important to come up with a good, interesting, catchy and memorable name. This article suggests exploring 30 options. beautiful names, one of which may be your cafe, restaurant, club or other private enterprise:

1. "Rendezvous" - in other words, a meeting. This is a very good and memorable name.
2. "MEETING" - the same as RENDEZ, only in the Russian way.
3. "PROVENCE" is an excellent, modern and fashionable name, for example.
4. "TENDER MAY" - nostalgia of Soviet times.
5. "BRIGANTINE" - an interesting name that will always be heard.
6. "HUMMINGBRI" - a small bird. An easy and simple name, suitable for both a regular cafe and a children's cafe.
7. "PENGUIN" - which can also be dubbed as "GwinPin". A very simple, but at the same time not common name.
8. “SCARLET SAILS” is a phrase known from school. Suitable for the name of a youth cafe.
9. “BE PREPARED” - this name would be just right for a youth cafe or nightclub.
10. USSR - quite suitable for a cafe, bar with attributes and symbols of Soviet times.
11. "POBEDA" is an interesting and memorable name for a cafe of any type.
12. “RED SQUARE” - this name is especially suitable if the cafe area is decorated with red paving stones.
13. "COLUMBUS" is an unusual but memorable name.
14. "SUBMARINE" - the interior of the cafe is made in the form of a submarine.
15. "Thumbelina" - this name is suitable for a children's cafe.
16. “GOLDEN KEY” or “Pinocchio” - also suitable for a children’s cafe.
17. "BAIKAL" is a deep and rich name for any public institution.
18. "LEOPOLD" - a cheerful and positive name for adults and children's cafes and bistros.
19. “GOLDEN KHOKHLOMA” is an interesting name for a cafe, built from wooden beams with corresponding paintings inside the premises.
20. "TORTILA" - for children and adults, where a lot of sweets and various goodies are offered.
21. “JUBILEE” is a very common name that is suitable for a mini cafe.
22. "PIONEER" - nostalgia for the Soviet era.
23. "PEGASUS" is a simple and luxurious name.
24. “FAMILY” is a suitable name for family-run, inexpensive cafes with a large assortment of dishes.
25. "BANIFACIO" - the name for a children's cafe.
26. "GLOBUS" is an unusual and interesting name for a restaurant or cafe located in a resort town or near a body of water.
27. "NORTHERN LIGHTS" - a magnificent and colorful name.
28. "MIRAGE" is a suitable name for 24-hour cafes.
29. "ICEBERG" - the name for nightclubs or restaurants located on the sea coast.
30. "GULLIVER" is a sonorous name for a children's cafe.
Here are some names for your new cafe.

Yes, whatever you call the ship, that’s how it will sail. Naming a store correctly means a lot!